Products Maintain Leadership Role in Game Development Community
SAN FRANCISCO, March 7 /PRNewswire/ -- Producers of the world's top annual
gathering of game developers, Miller Freeman Game Group, announced today that
the group has adopted the CMP brand and will be known as the
CMP Game Media Group. Miller Freeman acquired CMP Media last year, and chose
to use the CMP brand for its high-tech business, due to the company's
reputation and advanced branding efforts. Both CMP and Miller Freeman produce
technology related integrated media products, including magazines, websites
and tradeshows. The CMP Game Media Group will remain devoted to its core
constituents of videogame developers around the world.
"The CMP name connotes hi-tech expertise," remarked Jennifer Pahlka,
Director of the Game Media Group, "and game developers operate on the bleeding
edge of technology. The Game Developers Conference, Game Developer magazine,
and Gamasutra.com have made the Miller Freeman brand well known in the
entertainment software industry, but the new brand positions us well in the
technology marketplace as games become as ubiquitous as the Internet. We will
remain focused on serving the international game community as it prepares for
continued growth, new platforms, and new ways of doing business."
The CMP Game Media Group suite of complementary game industry media
offerings includes the GAMEXecutive Conference (http://www.gamexecutive.com), being
held at the Monterey Conference Center today and tomorrow, and the 14th annual
Game Developers Conference (http://www.gdconf.com), which begins Wednesday at the
San Jose Convention Center. The group also produces the second annual
GDC Independent Games Festival (http://www.indiegames.com), and publishes
Game Developer magazine (http://www.gdmag.com), Gamasutra, the Internet's leading
Game Developer Community site (http://www.gamasutra.com), and several CMP Game Media
Research Reports. Additionally, the Computer Game Developers Association
contracts the CMP Game Media Group as its management partner.
The new CMP Game Media Group website will be http://www.cmpgame.com. For
advertisers and trade show exhibitors the change will mean new opportunities
for cross promotion across a wider segment of CMP Media technology-related
offerings.
CMP Media is the leading high-tech media company providing essential
information and marketing services to the entire technology spectrum -- the
builders, sellers and users of technology worldwide. With its portfolio of
newspapers, magazines, custom publishing, Internet products, research,
consulting and conferences, CMP is uniquely positioned to offer marketers
comprehensive, integrated solutions tailored to meet their individual needs.
Online editions of the company's print publications, along with products and
services created exclusively for the Internet, can be found on CMPnet at
http://www.CMPnet.com .
SOURCE Miller Freeman Game Group
