Radio Unica Enters into Time Brokerage Agreement and Option to Acquire Only
Spanish-language AM in San Diego Market
MIAMI, Jan. 3 /PRNewswire/ -- Radio Unica Communications Corp.
(Nasdaq: UNCA), the first and only national, 24-hour Spanish language radio
network in the U.S., announced that it has entered into a time brokerage
agreement and option to acquire KURS-AM 1040, the only AM Spanish-language
station to serve the San Diego market, from Quetzal Bilingual Communications,
Inc. starting January 1, 2000.
"This transaction is a key part of our distribution strategy and marks an
important milestone for Radio Unica," said Joaquin F. Blaya, Chairman and
Chief Executive Officer of Radio Unica Communications Corp. "With the earlier
announcement of our acquisition in Fresno, California and now our entrance
into San Diego, Radio Unica has created an immediate presence in two of the
top 15 U.S. Hispanic markets. Importantly we now operate stations in 12 of
the top 20 U.S. Hispanic markets."
Radio Unica 1040 AM San Diego, the new name of the station, will provide
Hispanics in San Diego the network's complete star-based programming schedule
around the clock. Radio Unica's operated group broadcasts in markets where
80 percent of the total U.S. Hispanic population reside. Home to
approximately 705,00 Hispanics, San Diego ranks as the 10th largest Hispanic
market and represents 2.3 percent of the U.S. Hispanic pupulation.1
Radio Unica's star-based lineup includes contemporary-themed talk
programming hosted by internationally known personalities such as Pedro
Sevcec, Cristina, Dr. Isabel, Maria Elena Salinas and, Raul and Fulvia
Peimbert. Radio Unica also features "Unica en Deportes" (First in Sports)
hosted by sports anchor Jorge Ramos and other top names in sports
broadcasting. Newscasts are given four times an hour, 24 hours a day. Unique
to Radio Unica's format is listeners' ability to interactively participate
live, via its toll-free phone number -- 800-522-1235.
Radio Unica recently completed its initial public offering of 6,840,000
shares of common stock at $16.00 per share -- raising total gross proceeds of
approximately $109 million. The Company has approximately 20,897,000 common
shares outstanding.
Radio Unica Communications Corp. is the only national Spanish language
radio network in the country and reaches approximately 80 percent of Hispanic
USA through a group of owned and/or operated stations and affiliates
nationwide. The Company's operations include the Radio Unica Network and an
owned and/or operated station group covering the top U.S. Hispanic markets
including Los Angeles, New York, Miami, San Francisco, Chicago, Houston,
San Antonio, Dallas, Phoenix, Denver, Fresno and San Diego. Radio Unica owns
the exclusive U.S. Spanish-language radio broadcast rights to the 2000 and
2004 Summer Olympics; Copa Oro 2000 and 2002; Copa America 2001; the World Cup
2002 qualifying matches; the World Cup Championship of Club Teams through
2002; and the 2000 NBA Finals and the 2000 NBA All-Star Game.
This press release contains forward-looking information based upon the
Company's current best judgment and expectations. Actual results could vary
from those presented herein. The risks and uncertainties associated with the
forward-looking information include economic factors, the success of
programming and sales strategies and other business factors. For further
information, please refer to the Company's filings with the Securities and
Exchange Commission.
For more information on Radio Unica, via fax at no charge, please dial
1-800-PRO-INFO and enter the company code UNCA, or visit our web sites at
http://www.radiounica.com and http://www.frbinc.com .
SOURCE Radio Unica Communications Corp.
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Related links:
http://www.radiounica.com
CONTACT:
Marilyn Fajardo, 305-463-5140 , e-mail,
marilyn.fajardo@radiounica.com, or Eileen Perez, 305-463-5141,
e-mail, eileen.perez@radiounica.com, both of Radio Unica
Communications Corp.; or Media, Paul Del Colle, Analysts,
Elizabeth Eakeley, or General, Paula Schwartz, of the Financial
Relations Board, 212-661-8030
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