NEW YORK, Jan. 5 /PRNewswire/ -- The 16th annual North American
International Auto Show has begun. More than 6000 journalists from around the
world are in Detroit to take part in Press Preview Days (Jan. 4 - Jan. 6).
These three days make up one of the world's largest media events in any given
year.
The 2004 North American Car and Truck of the Year were announced
yesterday. The North American Car and Truck of the Year award was established
in 1994. It's designed to honor vehicles that set new standards in their
class. Each vehicle is judged on several categories including design, safety,
fuel economy, safety, performance, functionality, technical innovation and
value for the dollar. Jurors had their work cut out for them ... 17 cars and
13 trucks were on the initial ballot. In late December, the 49 automotive
journalist jurors pared the selection down to three cars and three trucks.
2004 CAR OF THE YEAR WINNER
Toyota Prius: The Toyota Prius was the only gas/electric vehicle in the
running for "Car of the Year." This vehicle was the world's first
mass-produced gas/electric hybrid vehicle when introduced in Japan in 1997.
2004 TRUCK OF THE YEAR WINNER
Ford F-150: The all-new 2004 Ford F-150 is stiff competition for the SRX
and Titan. This truck has a long history ... it's the industry's
best-selling full-size pickup for 26 straight years and the best-selling North
American vehicle for the past 21 years.
ADDITIONAL RESOURCES: Video version and more available at
http://www.prnewswire.com/broadcast/11688/11688_consumer.html
VIDEO PROVIDED BY: Detroit Auto Dealers Association
SOURCE Detroit Auto Dealers Association
 back to top
Related links:
http://www.multivu.com
CONTACT:
MultiVu Media Relations, 1-800-653-5313,
option 3
|
