- Mazda's Strongest Showroom in History on Display in Detroit -
DETROIT, Jan. 5 /PRNewswire/ -- Mazda Motor Corporation zips into the 2004
North American International Auto Show (NAIAS) with its smallest story in
years: the MX-Micro Sport concept. The nimble and light five-door concept
makes its world premier at the annual auto show in Detroit, joined by seven
additional all-new or face-lifted production models; including the new MAZDA3
4-Door and MAZDA3 5-Door, the new MAZDA6 Sport Wagon and MAZDA6 5-Door, the
new turbocharged MAZDASPEED MX-5, the recently face-lifted MPV and an updated
2005 model-year Tribute. Mazda's Hydrogen Rotary RX-8 concept, which
premiered last October at the 2003 Tokyo Motor Show, is also making its US
debut at NAIAS.
"This has to be our best collection of cars ever," said Stephen Odell,
Mazda's Senior Managing Executive Officer in charge of Global Marketing, Sales
and Customer Service, commenting on the collection of concept and production
models at the annual Detroit show. "We've committed ourselves to getting our
business stronger in North America. From MPV to RX-8, we've got the right
products -- these cars represent the strongest showroom in Mazda's history --
and we are now aggressively addressing our distribution issues in this key
market."
Mazda MX-Micro Sport Concept
The four-cylinder, six-speed MX-Micro Sport concept is the company's
latest effort in its ongoing pursuit to further remake and strengthen its line
of Zoom-Zoom vehicles. A production version of the MX-Micro Sport concept
will be launched into a key automotive market during calendar year 2004, and
Mazda is currently reviewing opportunities in other key markets including
North America. Mazda will be gathering consumer reactions to the vehicle
during the public days of the Detroit show.
For further information on all Mazda products at the 2004 North American
International Auto Show in Detroit, including the MX-Micro Sport concept,
visit Mazda's global media website at http://www.media.mazda.com .
SOURCE Mazda Motor Corporation
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Related links: http://www.media.mazda.com
CONTACT: Jeremy Barnes, +1-949-727-6844, or Chaz Abbott, +1-800-248-0459, both of Mazda
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