LAS VEGAS, Jan. 6 /PRNewswire/ -- International Consumer Electronics Show
-- iBiquity Digital Corporation, the sole developer of digital HD Radio(TM)
technology, announced today that it has hired Bernie Sapienza to spearhead a
nationwide retail program supporting the rollout of HD Radio technology. As
vice president of retail business development, Sapienza will coordinate
efforts with manufacturing sales/training teams, distribution channels and
retailers to promote the sale of HD Radio receivers, with an initial focus on
those markets with a high concentration of HD Radio stations.
Sapienza has over 20 years of retail experience, including 14 years with
Tweeter Home Entertainment Group where he rose to the position of Vice
President of Merchandising. In this role, he oversaw all merchandising
decisions and was part of the management team that created an expansion model
that helped the retailer increase annual sales from $25 million with 13 New
England stores to almost $800 million. Following eight acquisitions and
numerous organic store openings, Tweeter is now a national retailer in the
specialty consumer electronics business with over 170 stores. For the past
two years, Sapienza has served as president of ANA Consulting, a firm he
founded in 2003.
"iBiquity and its partners have made great strides over the past year in
establishing a critical mass of broadcaster support for HD Radio technology,
expanding the number of HD Radio product categories, and reducing HD Radio
receiver prices," said Sapienza. "I look forward to working with retailers
throughout the country to help them promote this remarkable technology and
educate consumers on the many benefits of digital AM and FM radio."
"As iBiquity accelerates its transition from an engineering to a
marketing-based company, we are constantly seeking talented individuals with
specialized areas of expertise. Bernie's deep knowledge of the retail
industry and his proven record of success will be a great addition to the
organization as we drive HD Radio adoption among mainstream consumers," said
Robert Struble, president and CEO, iBiquity Digital Corporation.
About iBiquity Digital
iBiquity Digital is the sole developer and licenser of HD Radio(TM)
technology in the U.S., which is transforming today's AM and FM radio stations
to digital, enabling radically upgraded sound, crystal-clear reception and new
wireless data services. The company's investors include 15 of the nation's top
radio broadcasters, including ABC, Clear Channel and Viacom; leading financial
institutions, such as Grotech Capital Group, J.P. Morgan Partners, New Venture
Partners, Pequot Capital and J&W Seligman; and strategic partners Ford Motor
Company, Harris, Texas Instruments and Visteon. iBiquity, named one of
Deloitte's Fast 500 Companies, is a privately held with operations in
Columbia, MD, Detroit, MI, Belmont, CA and Warren, NJ. For more information
please visit: http://www.ibiquity.com.
SOURCE iBiquity Digital Corporation
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Related links:
http://www.ibiquity.com
CONTACT:
Vicki Stearn of iBiquity Digital Corporation,
+1-410-872-1565, office, or +1-301-656-1054, mobile, or
stearn@ibiquity.com; or Gil Chorbajian of Ogilvy Public
Relations, +1-518-355-0966, office, or +1-518-852-9528, mobile,
or gil.chorbajian@ogilvypr.com, for iBiquity
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