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SANYO Adopts Altera's HardCopy Structured ASIC for Award-Winning Home Theater Projector

   SANYO is now leveraging Altera's HardCopy(R) structured ASIC family with a Nios(R) II embedded processor for image processing and enhancement for their newest PLV-Z5 home projector. (PRNewsFoto/Altera Corporation)

LAS VEGAS, NV UNITED STATES
       Structured ASIC Approach Allows Rapid Component Revisions for
                       Market-Leading Picture Quality

    LAS VEGAS, Consumer Electronics Show, Jan. 9 /PRNewswire-FirstCall/ --
Altera Corporation's (Nasdaq: ALTR) programmable logic solutions continue
delivering award-winning image quality in SANYO Electric Co., Ltd. PLV-Z5
series of home projectors, Altera announced today. SANYO is now leveraging
Altera's HardCopy(R) structured ASIC family with a Nios(R) II embedded
processor for image processing and enhancement for their newest PLV-Z5 home
projector. This follows SANYO's integration of an embedded system solution
using Stratix(R) FPGAs and Nios II processors to perform critical image
enhancement functions in their previous PLV-Z4 model.
    (Photo: http://www.newscom.com/cgi-bin/prnh/20070109/SFTU023 )
    Together, the HardCopy device and Nios II processor deliver a
combination of digital signal processing (DSP) performance and programming
flexibility that efficiently integrates many video functions into a single
device. Intelligent image processing and enhancement operations performed
by the Altera-based system include automatic gamma adjustment, noise
reduction, color management, matrix sharpness and several presentation
modes optimized for specific types of content.
    "For our earlier PLV-Z4 home projector model, Altera's Stratix FPGAs
and Nios II processors gave us the embedded system we needed to deliver the
highest quality visual experience," said Kazuto Sugimura, general manager
of Technology Unit, Projector Central Business Unit, DI Company, SANYO.
"This time, by using the Stratix FPGA plus HardCopy structured ASIC
solution for the PLV-Z5, we can design new features and functions more
quickly and cost- effectively than alternative silicon solutions allow."
    Like the PLV-Z4, the PLV-Z5 has won several awards, including this
year's HiVi magazine's 2006 Best Buy award, a Hot Product award from
ProjectorReviews.com, and five-star ratings across all review categories
from Projector Central. SANYO is demonstrating the PLV-Z5 projector at CES
in the Central Hall, booth 11017.
    The seamless migration path from a Stratix FPGA to a low-cost HardCopy
structured ASIC for volume production enables consumer industry leaders
like SANYO to offer advanced, high-demand features when customers want
them.
    "FPGA-to-HardCopy structured ASIC migration allows major consumer
product manufacturers like SANYO to differentiate their products while
maximizing engineering productivity," said Todd Scott, senior director of
Altera's broadcast and consumer business unit. "This is why innovative
designers faced with short development cycles are turning to Altera's
programmable and structured ASIC solutions."
    See how customers are using Altera products in consumer applications by
visiting http://www.altera.com/consumersuccess.
    About Altera
    Altera's programmable solutions enable system and semiconductor
companies to rapidly and cost-effectively innovate, differentiate and win
in their markets. Find out more at http://www.altera.com.
    NOTE: Altera, The Programmable Solutions Company, the stylized Altera
logo, specific device designations and all other words that are identified
as trademarks and/or service marks are, unless noted otherwise, the
trademarks and service marks of Altera Corporation in the U.S. and other
countries. All other trademarks are properties of their respective owners.
    Editor Contact:
    Ford Kanzler
    Altera Corporation
    (408) 544-6397
    newsroom@altera.com


SOURCE Altera Corporation




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Related links:
  • http://www.altera.com
    Photo Notes:
    NewsCom: http://www.newscom.com/cgi-bin/prnh/20070109/SFTU023
    AP Archive: http://photoarchive.ap.org
    PRN Photo Desk, photodesk@prnewswire.com
    CONTACT:
    Ford Kanzler of Altera Corporation,
    +1-408-544-6397, or newsroom@altera.com