Forty Percent of New Customers Adopt High-End HughesNet Plans
LAS VEGAS, Jan. 9 /PRNewswire/ -- Consumer Electronics Show -- Hughes
Network Systems, LLC (HUGHES), the global leader in broadband satellite
network solutions and services, today announced the rapid adoption of
high-end HughesNet(TM) plans by its growing customer base, largely in the
underserved areas of the United States. Buying preferences demonstrate the
trend toward speed and features over price, indicating that performance is
the most important driver of broadband purchasing decisions.
"Today's consumers want to download songs and video clips, and e-mail
pictures to and from family and friends," said Jimmy Schaeffler, chairman
and CEO, chief service officer and senior analyst at the Carmel Group.
"Frustrated by slow dial-up, larger percentages of consumers living in
areas overlooked by terrestrial broadband providers are choosing satellite
for their broadband needs."
Since launching its broadband by satellite service, Hughes has
continued to increase the range of service plans available, culminating in
today's broad range of five plans offering download speeds as high as two
megabits per second.
"The new HughesNet high-performance service plans are generating
considerable demand and we have seen a significant increase in the uptake
of these premium services, doubling the approximately 20 percent of new
customers in 2005 to about 40 percent in 2006," said Mike Cook, senior vice
president of Hughes.
"Consumers living in areas not served by terrestrial broadband are
finally taking a stance," said Cook. "They are making it clear that they
want to enjoy all the benefits of a broadband connection and they want to
do it at high speed. Hughes is meeting this demand by providing fast and
reliable satellite broadband to consumers throughout the US, regardless of
geography, putting all the benefits of the Internet right at their
fingertips."
The HughesNet service is the leading, two-way broadband satellite
Internet solution in the United States, available anywhere in the
contiguous States with a clear view of the southern sky. For more
information about HughesNet ISP services, please visit
http://www.myhughesnet.com or call: 1-866-556-9660.
About Hughes Network Systems
Hughes Network Systems, LLC (HUGHES) is the global leader in providing
broadband satellite networks and services for large enterprises,
governments, small businesses, and consumers. HughesNet encompasses all
broadband solutions and managed services from Hughes, bridging the best of
satellite and terrestrial technologies. To date, Hughes has shipped more
than one million systems to customers in over 100 countries. Its broadband
satellite products are based on the IPoS (IP over Satellite) global
standard, approved by the TIA, ETSI, and ITU standards organizations.
Headquartered outside Washington, D.C., in Germantown, Maryland, USA,
Hughes maintains sales and support offices worldwide. Hughes is a wholly
owned subsidiary of Hughes Communications, Inc. (Nasdaq: HUGH). For
additional information, please visit http://www.hughes.com.
HUGHES, HUGHESNET, and IPOS are trademarks of Hughes Network Systems,
LLC.
SOURCE Hughes Network Systems, LLC
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Related links:
http://www.hughes.com
http://www.myhughesnet.com
CONTACT:
Judy Blake of Hughes Network Systems,
+1-301-601-7330, jblake@hns.com; or Donna L. Taylor of Brodeur,
+1-202-775-2650, dtaylor@brodeur.com, for Hughes Network Systems
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