LAS VEGAS, Jan. 9 /PRNewswire/ -- Etronics.com (http://www.etronics.com ), the
leading electronics and kitchen electrics online retailer, will be
highlighting its use of Google Checkout(TM), a fast, convenient checkout
process, at this year's CES. Beginning January 9, Mayer Balser, co-founder
and COO of Etronics.com, will be available at CES to discuss the benefits
of implementing Google Checkout, including a marked increase in traffic,
increased click-through rate and transaction fee savings through the Google
AdWords(TM) pricing structure.
To further highlight the important service, Etronics.com will also be
offering $50 gift cards to press covering CES, so they can experience the
Google Checkout process for themselves.
"Having the Google Checkout logo next to our listings within the Google
Product Search(TM) shopping section has more than doubled our traffic in
only a few months," commented Mayer Balser, COO and co-founder of
Etronics.com. "The traffic has translated into a notable increase in sales,
which continues to grow, weeks past the Christmas rush."
Etronics.com is continuously analyzing and updating its site to provide
shoppers with an informative, user-friendly and cost effective shopping
experience. Keeping in line with this philosophy, offering Google Checkout
as a checkout option provides added discounts to Etronics.com customers
while allowing them to check out quickly and securely using just their
Google login.
Known as an Internet Retailer Top 100 site, Etronics.com is also one of
the only online retailers to offer on-site price comparison on both the
"product" and "buy" pages through Shopping.com(R).
Founded in 2000 by Mayer Balser and Jeff Schindler, Etronics.com
(http://www.etronics.com) is number 72 on Internet Retailer's list of the top 500
Web sites. Etronics.com offers nationally recognized name brand, factory
fresh leading electronics to its customers at discounted prices, with a 30
day return policy. The company offers products that represent the best in
value, technology, quality, functionality and innovation, with a
personalized approach.
Google, Google Product Search and Google Checkout are trademarks of Google
Inc.
Contact: Leslie Nash/Shira Zackai
Steinreich Communications
(201) 498-1600
SOURCE Etronics.com
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Related links:
http://www.Etronics.com
CONTACT:
Leslie Nash or Shira Zackai, both of
Steinreich Communications, +1-201-498-1600, for Etronics.com
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