E.piphany Integrates IBM WebSphere Into J2EE-Based CRM Architecture to Provide
Single-Source, Flexible CRM Solution and Lower Total Cost of Ownership
SAN MATEO, Calif., Jan. 14 /PRNewswire-FirstCall/ --
E.piphany, Inc. (Nasdaq: EPNY), a full-suite provider of customer relationship
management (CRM) software, today announced that E.piphany has integrated the
industry's premier J2EE application server, IBM WebSphere*, into the E.piphany
E.6(TM) component-based platform. The integration combines the industry's
first J2EE-based CRM suite, featuring integrated sales, marketing, service and
analytic capabilities, with the industry's leading J2EE application server.
The result is a single-source, J2EE-based CRM solution ideally suited for
businesses standardizing their IT environments on component-based
architectures.
(Photo: http://www.newscom.com/cgi-bin/prnh/20020724/EPNYLOGO )
"Our corporate IT strategy is based on J2EE(TM) technologies because of
the greater flexibility and interoperability inherent to this proven set of
standards," said John O'Donovan, 1st vice president of the e-business
partnership at Mutual of Omaha. "We make purchasing decisions based on
vendors who share our technology vision. Our recent selection of the
E.piphany E.6 software system running on IBM WebSphere will help us achieve
superior scalability and flexibility with existing systems."
This most recent announcement is a major milestone for the E.piphany-IBM
relationship, which was expanded in July 2002. In addition to integrating IBM
WebSphere into the E.piphany E.6 software solution and offering it as an
integrated option to customers, E.piphany is furthering its commitment to
component-based CRM by optimizing the E.piphany E.6 software suite for IBM's
entire e-business infrastructure.
"CRM solution buyers are demanding architectures and technologies that are
based on open standards," said Liz Shahnam Roche, vice president, CRM
Infusion, META Group. "As the CRM industry moves away from proprietary
solutions, buyers will benefit from better data and process sharing across
systems, as well as flexible applications that are easier to implement and
maintain. Technology vendors that offer seamless integration with commercially
available J2EE Application Servers -- in lieu of their own proprietary
application servers -- will enable users to achieve this goal."
Traditional CRM applications have required customers to make heavy
investments in monolithic application packages. By contrast, applications with
a component-based design, like the E.piphany E.6 software suite, can be
implemented as building blocks, so customers can purchase and deploy
functionality incrementally rather than as one large, risky project. A
component-based architecture should be a critical design requirement for any
enterprise software moving forward. Applications built on these architectures
are written as modular groups of components capable of communicating to other
components, applications or external functionality via web services.
"We are pleased that E.piphany has selected IBM WebSphere software as a
foundation for their E.piphany E.6 solution," stated Bill Reedy, vice
president of WebSphere business development. "IBM WebSphere provides the
scalable and reliable foundation for the E.piphany E.6 software suite to
provide a high-performance CRM solution."
"Our relationship with IBM continues to demonstrate the support of open
standards and the recognition of web services as a vital strategy for large
enterprises," said Phil Fernandez, executive vice president of products and
marketing at E.piphany. "By integrating the E.piphany E.6 software solution
with the industry's leading application server, we are able to give customers
a single-source solution offering deployment flexibility and functional
extensibility via J2EE standards and web services. Unlike legacy CRM providers
who have created proprietary application networks to link in existing
technologies that compound maintenance and support issues resulting in higher
ownership costs, today's news helps us extend our leadership in open-standards
CRM while our competitors are left to struggle with architectural re-design
issues around how to move to a component architecture."
The E.piphany E.6 CRM suite with IBM WebSphere as an application server
deployment option provides a fully integrated and certified one-vendor
solution that delivers a true J2EE, standards-based architecture. The
E.piphany E.6 software system integrated with IBM WebSphere is available
immediately.
About E.piphany
E.piphany is a leading provider of marketing, sales and service solutions
for the largest global enterprises. The company's integrated CRM suite,
E.piphany E.6(TM), is driven by real-time intelligence to enable global
businesses to better understand their customers and take the optimal actions
to improve customer satisfaction, increase revenue and reduce costs. E.piphany
E.6 solutions are built on the industry's most advanced, component-based CRM
platform, resulting in fast and easy deployment and adoption. Leading
companies, including more than 35 of the Fortune 100, use E.piphany products
to enhance their customers' experience, enable organizational effectiveness
and drive value. With worldwide headquarters in San Mateo, California,
E.piphany has regional operations and offices throughout North America,
Europe, Asia Pacific, Japan and Latin America. For more information, visit us
at http://www.epiphany.com
NOTE: E.piphany, E.6, Smart CRM and the E.piphany logo are trademarks of
E.piphany, Inc. All other trademarks are the property of their respective
owners. *Indicates trademark or registered trademark of International Business
Machines Corporation.
SOURCE E.piphany, Inc.
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Related links: http://www.epiphany.com
Photo Notes: NewsCom: http://www.newscom.com/cgi-bin/prnh/20020724/EPNYLOGO AP Archive: http://photoarchive.ap.org PRN Photo Desk, 1-888-776-6555 or +1-212-782-2840
CONTACT: media, Kim Stocks, +1-650-356-5863, or kstocks@epiphany.com, or investors, Todd Friedman, +1-650-356-3934, or tfriedman@epiphany.com, both of E.piphany; or Brooke Chilen of Applied Communications, +1-415-365-0222, or bchilen@appliedcom.com
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