More than 700 new refrigerators go to Hurricane Katrina victims
NEWTON, Iowa and HOFFMAN ESTATES, Ill., Jan. 19 /PRNewswire-FirstCall/ --
Maytag Corporation (NYSE: MYG) and Sears Holdings Corporation (NYSE: SHLD) are
together donating more than 700 new refrigerators worth nearly $800,000 to
Hurricane Katrina victims in an effort to help those affected replace
appliances damaged in the storm.
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Maytag Corporation manufactured the Kenmore branded refrigerators. Sears
has agreed to honor the full warranty on the side-by-side refrigerators.
"Sears is committed to helping America outfit and maintain their homes.
Because it operates 24-hours a day, seven days a week, a high quality
refrigerator is central to the day-to-day operation of a family's kitchen,"
said Tina Settecase, vice president and general manager of home appliances for
Sears, Roebuck and Co. "We're pleased to be part of this effort."
The units are being donated through Gifts in Kind International, a
501(c)(3) tax-exempt organization that partners with businesses and nonprofit
groups to provide products and services that help improve communities.
As many Louisiana residents struggle to rebuild their lives and homes,
thousands of people have lived for months without the ability to keep food
refrigerated and are faced with replacing some or all of their appliances. In
a recent Harris Interactive survey, 89 percent of the respondents across the
United States said their refrigerator is one household appliance they couldn't
live without.(1)
"With ongoing rebuilding efforts, there continues to be so many people in
need of working appliances," said Kat Ortego, director of community resources,
with the St. Landry-Evangeline United Way Hurricane Relief Center. "We're
thrilled to be distributing brand new refrigerators to them while there is
still so much need."
The 26-cubic-feet-capacity units worth more than $1,000 each are being
shipped from Iowa to more than 10 United Way groups in Louisiana who will
oversee distribution of the appliances.
"We are thrilled to be part of this effort to help Hurricane Katrina
victims replace their much-needed appliances. We hope these new refrigerators
will restore some normalcy to their lives," said Annette Bravard, senior vice
president of marketing, Maytag Corporation. "We're proud to partner with Gifts
in Kind International and United Way to distribute the appliances and to work
with Sears to provide the warranties on these new refrigerators."
About Maytag Corporation
Maytag Corporation is a leading producer of home and commercial
appliances. Its products are sold to customers throughout North America and in
international markets. The corporation's principal brands include Maytag(R),
Hoover(R), Jenn-Air(R), Amana(R), Dixie-Narco(R) and Jade(R).
About Sears, Roebuck and Co.
Sears, Roebuck and Co., a wholly owned subsidiary of Sears Holdings
Corporation (Nasdaq: SHLD), is a leading broadline retailer providing
merchandise and related services. Sears, Roebuck offers its wide range of home
merchandise, apparel and automotive products and services through more than
2,400 Sears-branded and affiliated stores in the United States and Canada,
which includes approximately 926 full-line and 1,100 specialty stores in the
U.S. Sears, Roebuck also offers a variety of merchandise and services through
sears.com, landsend.com, and specialty catalogs. Sears, Roebuck offers
consumers leading proprietary brands including Kenmore, Craftsman, DieHard and
Lands' End -- among the most trusted and preferred brands in the U.S. The
company is the nation's largest provider of home services, with more than 14
million service calls made annually. For more information, visit the Sears,
Roebuck website at http://www.sears.com or the Sears Holdings Corporation
website at http://www.searsholdings.com .
(1) Survey Methodology - Harris Interactive(R) fielded the online survey
on behalf of Maytag between Nov. 16-18, 2005 among a nationwide sample
of 2,043 U.S. adults ages 18 and older. The data were weighted to be
representative of the total U.S. adult population on the basis of
region, age within gender, education, household income, race/ethnicity
and propensity to be online. In theory, with probability samples of
this size, one could say with 95 percent certainty that the overall
results have a sampling error of +/- 3.6 percentage points. Sampling
error for the sub-sample of U.S. adults who vacuum is +/- 3.7
percentage points.
Media Contact: John Daggett
Maytag Corporate Communications
(641) 787-7711
John.Daggett@maytag.com
SOURCE Maytag Corporation
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Related links: http://www.maytagcorp.com http://www.sears.com http://www.searsholdings.com
Photo Notes:http://www.newscom.com/cgi-bin/prnh/20000505/MYGLOGO AP Archive: http://photoarchive.ap.org PRN Photo Desk, photodesk@prnewswire.com
CONTACT: John Daggett of Maytag Corporate Communications, +1-641-787- 7711, John.Daggett@maytag.com
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