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Callaway Golf Company Launches New Web Site

    CARLSBAD, Calif., Jan. 25 /PRNewswire/ -- Callaway Golf (NYSE: ELY) today
launched a new Web site designed to give worldwide users ready access to more
and better information about the Company and its line of "Demonstrably
Superior and Pleasingly Different" golf clubs, balls, accessories and
Odyssey(R) Putters.
    The new Web site, at http://www.callawaygolf.com, is easy to navigate and
provides timely information on all of Callaway Golf Company's latest products.
Among the other Web site features will be in-depth technical notes by Company
designers and scientists, a virtual tour of the Company's state-of-the-art
golf ball manufacturing facility, links to recent news interviews with golfers
like the legendary Arnold Palmer and up-close looks at Callaway Golf Staff
Professionals.
    As part of the launch of the new site, Callaway Golf is featuring a "Live
from the PGA Show" segment to highlight the Company's exciting product
launches during the 2001 PGA Merchandise Show in Orlando, Fla.  The "Live"
page will also carry news from Company Founder Ely Callaway in daily updates
through Jan. 29.  The segment will be just the first of many live reports that
will be brought to users from golf events around the world.

    Callaway Golf Company makes and sells Big Bertha(R) Metal Woods and Irons,
including Big Bertha ERC(TM) II Forged Titanium Drivers, Big Bertha Hawk
Eye(R) VFT(TM) Titanium Drivers and Fairway Woods, Big Bertha Steelhead
Plus(TM) Stainless Steel Drivers and Fairway Woods, Hawk Eye Tungsten
Injected(TM) Titanium Irons, Steelhead(TM) X-14(R) and Steelhead X-14 Pro
Series Stainless Steel Irons.  Callaway Golf Company also makes and sells
Odyssey(R) Putters, including White Hot(TM), TriHot(TM), and Dual Force(R)
Putters.  Callaway Golf Company makes and sells the Callaway Golf(R) Rule
35(TM) Firmfeel(TM) and Softfeel(TM) golf balls.  For more information about
Callaway Golf Company, please visit our Web sites at http://www.callawaygolf.com,
http://www.callawaygolfball.com and http://www.odysseygolf.com.


SOURCE Callaway Golf




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  • http://www.callawaygolf.com
    Company News On-Call:
  • http://www.prnewswire.com/comp/124825.html or fax,
    800-758-5804, ext. 124825
    CONTACT:
    Larry Dorman or Darian Pasterski of Callaway
    Golf, 760-931-1771