BG LiveBroadcast(TM) Lets Media Companies Offer Viewers TV-Quality
Experience With a Scalable and Affordable Solution
PALM DESERT, Calif., Jan. 28 /PRNewswire/ -- DEMO 08 -- BitGravity,
Inc., the pioneer in Content Delivery Networks (CDN) for interactive
broadcasting, today launched BG LiveBroadcast(TM), the first
cost-effective, carrier-grade, live broadcasting solution that lets media
companies broadcast live content over the Internet to millions of viewers
in a high-quality, highly-reliable experience that rivals television.
BitGravity was selected by the DEMO 08 conference producers as a presenter
and will host the first live broadcast of the conference with BG
LiveBroadcast at http://www.demo.com.
"By the end of this decade, the Internet -- not cable, not satellite --
will become the single most powerful network for delivering video," said
Perry Wu, CEO and co-founder of BitGravity. "The potential for online video
is boundless. That is why we are introducing BG LiveBroadcast: to deliver a
simple, live broadcast solution for content providers, with an unmatched
user experience. BitGravity LiveBroadcast will transform live broadcasting
online from being an occasional event to being part of our daily lives."
Current live broadcasting over the Internet has not been widely
adopted, because it is difficult to deploy, not reliable, and
cost-prohibitive. Today's live broadcasting architectures require
persistent connections between the source of the content and the consuming
computer and therefore need intensive computing environments to maintain
that persistence. That environment requires content publishers to install a
tangle of hardware products and client-side software to broadcast a live
event.
BG LiveBroadcast is a Flash-based streaming service that has greatly
simplified and improved upon current system architectures and the
underlying streaming methodology, removing the need for expensive hardware
and proprietary software, as well as any downloaded media player to view
the live content. BG LiveBroadcast has streamlined the necessary computers
to a single device and driven the cost of the system down to less than half
the cost of current installations.
"BitGravity is changing the game of video content delivery on the
Internet," said Chris Shipley, executive producer of the DEMO Conferences.
"One significant technology barrier remains between conventional broadcast
and IP-based broadcast: the efficiency of showing live content. With the
introduction of BG LiveBroadcast, broadcasters now can adopt the 'Net as a
live broadcast medium and we are that much closer to parity between the Web
and traditional broadcast media," she added.
About DEMO
Produced by Network World Events and Executive Forums, the semi-annual
DEMO conferences focus on emerging technologies and new products, which are
hand-selected from across the spectrum of the technology marketplace. The
DEMO conferences have earned their reputation for consistently identifying
tomorrow's cutting-edge technologies, and have served as launch pad events
for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping
them to secure venture funding, establish critical business relationships,
and influence early adopters. Each DEMO conference features approximately
70 new companies, products and technologies. For more information, visit
http://www.demo.com.
About BitGravity
BitGravity has built the first CDN for Interactive Broadcasting, which
is optimized to deliver affordable, HD-quality video on demand, live
broadcasts, and interactive applications for massive audiences on the
Internet. BitGravity's patent-pending CDN is Tier 1, highly scalable, and
delivers the performance that consumers want and expect, including
streaming videos that play instantly, and live video with no buffering. The
company is based in Burlingame, Calif., and is privately funded.
http://www.BitGravity.com
Copyright (C) 2008 BitGravity, Inc. All Rights Reserved. BitGravity,
Bitcast, and BG LiveBroadcast are trademarks of BitGravity, Inc. All other
marks are the property of their respective owners.
SOURCE BitGravity, Inc.
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Related links:
http://www.bitgravity.com
http://www.demo.com
CONTACT:
Jennifer Roane of 104 West Partners,
+1-720-940-9077, jennifer.roane@104west.com, for BitGravity,
Inc.; or Skip Rudolf of BitGravity, +1-408-398-6433,
skip@bitgravity.com
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