Cameras Offer New Color Choices and Outstanding Imaging Innovations
MELVILLE, N.Y., Jan. 29 /PRNewswire/ -- Nikon's COOLPIX line is
receiving a makeover with the addition of six colorful cameras. Available
in colors such as Plum, Cool Blue and Ruby Red, these new COOLPIX cameras
offer the consumer the opportunity to not only express themselves with
their photos but with their cameras as well. In addition to new colorful
bodies, the COOLPIX line boasts innovative technologies to ensure the
picture is bright, in focus and the subject is free of red-eye. Powering
each COOLPIX camera is EXPEED(TM), Nikon's imaging processing engine to
produce sharp photos with outstanding clarity.
"We understand that consumer electronics are now becoming fashion
accessories so we are excited to offer the new COOLPIX cameras in exciting
and ultra-cool colors," says Bill Giordano, General Manager Marketing,
COOLPIX for Nikon Inc. "Not only do these cameras offer superior styling
and elegant design, they also offer the extraordinary imaging abilities
that are hallmarks of Nikon products."
THE NEW NIKON COOLPIX L18 IS SIMPLE AS POINT AND SHOOT
Compact and easy-to-use, the L18 is an ideal camera for consumers
looking to capture life's memories at an affordable price. The L18 has 8
effective megapixels for generating superior quality prints, a 3x
Zoom-NIKKOR lens for creative compositional freedom, Anti-Shake AE for
photos with outstanding clarity, and an incredibly bright 3.0-inch LCD
screen for sharing images.
Adding to the L18's ease-of-use, the camera is equipped with an Easy
Auto Mode, allowing the user to enjoy carefree shooting without having to
adjust any settings or controls. Just press the button and let the camera
do the work. Available nationwide starting in March at an MSRP of $139.95,
the COOLPIX L18 will be offered in Navy and Ruby Red.
NIKON'S NEW COOLPIX S-SERIES ARE AS STUNNING AS THE PICTURES THEY TAKE
Nikon is pleased to introduce the new COOLPIX S210, S520, S550 and S600
to its Style Series line of compact digital cameras. The super thin, just
18mm, (less than 3/4-inch) COOLPIX S210 offers 8 effective megapixel
resolution, a 3x Zoom-NIKKOR glass lens, Electronic Vibration Reduction
(VR) Image Stabilization technology, and a quality-crafted aluminum body.
The S210's slim, elegant camera design comes in an array of color options
such as plum, graphite black, cool blue, and brushed bronze, delivering
high performance and ease-of-operation.
The slim, ergonomic COOLPIX S520 boasts a streamlined profile, 8
effective megapixels, a 3x Zoom-NIKKOR lens, Optical Vibration Reduction
(VR) Image Stabilization, and a quality-crafted aluminum body.
Style-conscious consumers will love the S520's design, in addition to the
latest Nikon technologies that make this camera compact, easy-to-use, and
capable of capturing breath-taking images. Additionally, the S520 adds the
"Food Mode" to its existing scene modes. Food Mode allows for users to
capture beautiful close-up images of food at high ISO settings in
restaurants or other locations where flash photography is not permitted.
The COOLPIX S550 elegantly packs high performance and advanced
functions into an ultra-compact body. The S550 boasts 10 effective
megapixels of sharp resolution, a 5x Zoom-NIKKOR lens, and Electronic
Vibration Reduction (VR) Image Stabilization and two new modes that enhance
portrait photography: Smile Mode, which automatically triggers the shutter
when the subject smiles, as well as Blink Warning, which displays a warning
message when the subject has blinked. The COOLPIX S550 will be available in
an array of new colors -- plum, cool blue and graphite black -- allowing
consumers to not only express themselves with their photos, but with their
cameras as well.
A standout in the slim-compact camera category, the COOLPIX S600
features an astonishingly fast start-up time, advanced functions,
outstanding photographic performance and a slim and stylish body. Boasting
10 effective megapixels, a 4x wide-angle 28-112mm Zoom-NIKKOR lens, Optical
Vibration Reduction (VR) Image Stabilization and the fastest start-up time
for any camera in its class, the COOLPIX S600 is perfect for consumers who
want stunning photos and an equally stunning camera. The COOLPIX S600's
all-metal body will be available in ultra-cool Slate Black. For capturing
action shots or fast moving kids, the COOLPIX S600 adds an Active Child
Mode to the 14 existing scene modes that are standard in COOLPIX cameras.
The new COOLPIX S-Series cameras will be available nationwide beginning
March 2008. The S210 will retail for 179.95**, the COOLPIX S520 and S550
will retail for $229.95**, and the S600 will retail for $299.95**.
NIKON'S NEW COOLPIX P60 DIGITAL CAMERA BLENDS FUNCTIONAL STYLING AND ADVANCED
FEATURES FOR SOLID PERFORMANCE Developed for the consumer looking for a compact digital camera with
creative control, the 8.1 effective megapixel P60 delivers powerful
resolution and a 5x Zoom-NIKKOR glass lens with Vibration Reduction (VR)
Image Stabilization for stunningly sharp images. A first in the COOLPIX
line, the P60 offers an electronic viewfinder for consumers who like to
compose a photo with the camera close to their eye.
The COOLPIX P60 comes with a functional body design and a defined hand
grip for secure finger placement and easy operation. The camera's mode dial
includes two exposure modes -- Programmed Auto and Manual -- to offer
consumers creative control over the pictures they take. To ensure sharp and
steady images when utilizing the camera's 5x zoom, the P60 boasts
sophisticated Vibration Reduction (VR) Image Stabilization technology,
which helps overcome the effects of camera shake. The P60 also sports an
extended light sensitivity range up to ISO 2000, which helps capture
stunning pictures in low light settings.
The COOLPIX P60 will be available nationwide March 2008 with an MSRP of
$229.95**.
These COOLPIX products, along with Nikon's entire line of photographic,
optical and digital imaging solutions, will be on display at the PMA 2008
tradeshow, from Jan. 31 to Feb. 2 at exhibitor booth # G220. For more
information on Nikon's products, please visit http://www.nikonusa.com.
** Estimated selling price listed is only an estimate. Actual prices
are set by dealers and are subject to change at any time.
About Nikon
Nikon, At the Heart of the Image(TM). Nikon Inc. is the world leader in
digital imaging, precision optics and photo imaging technology and is
globally recognized for setting new standards in product design and
performance for its award-winning consumer and professional photographic
equipment. Nikon Inc. distributes consumer and professional digital SLR
cameras, NIKKOR optics, Speedlights and system accessories; Nikon
COOLPIX(R) compact digital cameras; COOLSCAN(R) digital film scanners; 35mm
film SLR cameras; Nikon software products and Nikon sports and recreational
optics. Nikon D Series digital SLR cameras are recognized as "Highest in
Customer Satisfaction with Digital SLR cameras," according to the latest
J.D. Power and Associates 2007 Digital Camera Satisfaction Study. Nikon
Corporation, the parent company of Nikon Inc., recently celebrated its 90th
anniversary and announced the production of over 40 million NIKKOR SLR
interchangeable lenses. For more information, dial (800) NIKON-US or visit
http://www.nikonusa.com, which links all levels of photographers to the Web's most
comprehensive photo learning and sharing communities.
For J.D. Power and Associates award information go to jdpower.com
SOURCE Nikon
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Related links:
http://www.nikonusa.com
http://press.nikonusa.com/
CONTACT:
Kevin Pchola, kpchola@mww.com, or Joey-lyn
Addesa, jaddesa@mww.com, of MWW Group, +1-201-507-9500, for Nikon
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