DENVER, Feb. 1 /PRNewswire/ -- Exactis.com Inc. (Nasdaq: XACT), a leading
provider of permission-based precision e-mail marketing and communications
outsourcing solutions, announced today an agreement with emaildirect, Inc.
(http://www.emaildirect.com) of Aliso Viejo, Calif. Emaildirect, Inc. is a digital
direct marketing company specializing in content-rich and strategic
subscription-based e-mail services.
Exactis.com will use its InformMessaging(SM) solution for communicating
news and information to deliver the company's flagship product,
Value-mail(TM), (http://www.value-mail.com). Currently, Value-mail is sent to nearly
600,000 subscribers every two weeks. The partnership continues to solidify
Exactis.com's role as a leader in e-mail marketing and communications
solutions.
"This partnership will help greatly improve emaildirect, Inc.'s one-to-one
business to consumer e-mail solutions," said Gary Brooks, president and
co-founder of emaildirect, Inc. "Exactis.com has a proven track record with
scalable e-mail services -- and these factors will provide even better
delivery to our customers."
Value-mail delivers coupons in a shared e-mail package from the largest
online retailers and manufacturers. Value-mail provides the link between
people who have the desire to obtain discounts or information about a
particular retailer or manufacturer, and advertisers who desire to target
those consumers -- all via subscription-based e-mail marketing. These coupons
can be redeemed electronically over the Internet or printed by the subscriber
and redeemed locally by restaurants, retailers and service companies.
"Our expertise in one-to-one e-mail delivery and tracking is a great match
for emaildirect, Inc.," said Tom Detmer, president and CEO of Exactis.com.
"Emaildirect, Inc. and its advertisers can clearly track the effectiveness of
online campaigns. The partnership between Exactis.com and emaildirect, Inc.
is an example of how opt-in, direct e-mail solutions allow companies to be
highly targeted with their Internet marketing and communications."
About Emaildirect, Inc.
Headquartered in Aliso Viejo, Calif., emaildirect, Inc. is a digital
direct marketing company specializing in content-rich and strategic "opt-in"
(subscription-based) e-mail services. The company's flagship product,
Value-mail, is a targeted, useful, value-rich tool for advertisers looking to
penetrate particular market segments in an efficient and effective manner.
Emaildirect, Inc. is a member of the Coalition Against Unsolicited Commercial
Email (CAUCE).
Emaildirect, Inc. partners only with companies who advocate and support
stringent consumer privacy guidelines. Information about emaildirect, Inc.
and its products can be found on the World Wide Web at
http://www.emaildirect.com or by calling the company directly at 949-362-3255.
About Exactis.com
Exactis.com's clients, primarily in the media, financial services and
e-commerce industries, use Exactis.com precision e-mail solutions to
communicate news and information, deliver event-triggered communications, and
target and manage large-scale one-to-one e-mail marketing campaigns. Clients
include Sony Music Entertainment Inc., Charles Schwab & Co. Inc., MSNBC
Interactive News, First Union Corp., USATODAY.com and Tribune Media Services.
Founded as Mercury Mail in 1995 and then known as InfoBeat, Exactis.com has
headquarters in Denver.
Contact Exactis.com at: 707 17th St., Suite 2850, Denver, CO 80202 USA;
Internet: http://www.exactis.com; Telephone: 303-675-2300;
Toll free: 1-888-675-2479; Fax: 303-675-2399
Safe Harbor Statement
Except for historical information contained herein, this news release may
contain forward-looking statements that involve risks and uncertainties,
including risks associated with speculation on the growth of the e-mail
messaging industry, as well as other risks detailed from time to time in the
Company's filings with the Securities and Exchange Commission, including the
Company's prospectus dated November 19, 1999. These risks may in the future
cause the Company's results to differ materially from those expressed in any
forward-looking statements made by Exactis.com.
This press release shall not constitute any offer to sell or the
solicitation of an offer to buy any securities of the Company, nor shall there
be any sale of the Company's securities in any state in which such offer,
solicitation or sale would be unlawful under the securities laws of any such
state.
SOURCE Exactis.com Inc.
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Related links:
http://www.exactis.com
CONTACT:
Tory Pearson of Exactis.com Inc.,
303-675-5818, vpearson@exactis.com; or Jennifer Lester of
LawsComm, 303-755-4400, jenl@lawscomm.com, for Exactis.com Inc.
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