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Informatica Announces 'INFORM' New Worldwide Partner Program

    Program helps partners deliver expanded skills to support customers

    REDWOOD CITY, Calif., Feb. 4 /PRNewswire-FirstCall/ -- Informatica
Corporation (Nasdaq: INFA), the leading independent provider of data
integration software, today announced the launch of its new worldwide
partner program, INFORM. Comprising a comprehensive set of programs and
services to help Alliance Partners develop and promote solutions in
conjunction with Informatica, INFORM is designed to make it even easier for
organizations to collaborate with Informatica in bringing the benefits of
total enterprise data interaction and quality to their customers around the
globe.

    The INFORM program builds on Informatica's long-standing Alliance
Program, introducing new formalized engagement models, a new tiered
structure offering a variety of ways to work with Informatica, and a new
partner portal called beINFORMed for around-the-clock access to enablement,
demo and evaluation, lead management, and informational assets. The
program's three partnership tiers -- Foundation, Elite and Global --
provide mounting levels of benefits to partners, corresponding to their
level of commitment to Informatica. Integral to the new program are new
alliance management resources and an all- new alliance management structure
aimed at driving closer, more efficient, and more productive
collaborations.

    "INFORM manifests Informatica's commitment to working closely with
leading software, system integration and technology partners to deliver
innovative end-to-end solutions," said Harry Gould, senior vice president,
worldwide alliances, Informatica. "Partners play a pivotal role in
Informatica's continued success and leadership, and we have an extensive
and loyal network of over 300 partners that continues to expand. When
designing INFORM, we listened carefully to partners and have created a
program aligned precisely to their needs. We have now made it easier to be
an effective Informatica partner, and easier for partners to step up their
commitments, obtain commensurate benefits and deliver even more value to
customers."

    "Teradata has been an Informatica partner since 2000. Through our
partnership, we have been able to develop several significant and
repeatable solutions based on Informatica software, and have worked
together across hundreds of data integration deployments," said Miles
Stephenson of Teradata Corporation. "The INFORM program demonstrates just
how much Informatica values its partners and their input. As an INFORM
global partner, we look forward to continuing to leverage Informatica's
extensive data integration expertise, inventiveness and resources to help
drive customer success."

    beINFORMed partner portal

    All three levels of partnership have access to Informatica direct sales
teams and to the full spectrum of resources delivered through the new
beINFORMed portal. These resources include partner enablement assets that
span a wide range of product education and training options. Included is
access to Informatica's eLearning training system, which allows partners to
personalize their learning plans, assess their Informatica skills and take
advantage of the same education courses that Informatica customers enjoy.
The services also encompass access to technical enablement resources, demo
and evaluation software, a secure lead registration and management system,
the ability to self-manage demo license renewals as well as various other
valuable resources necessary for successful partnering with Informatica.

    Additionally, beINFORMed provides online lead management capabilities.
These include joint sales opportunity registration and reporting, joint
pipeline management and reporting, and influence fee tracking. The portal
also provides self-service access to Informatica's extensive technical and
marketing information resources, covering all Informatica products and
services.

    Partner support for INFORM

    Designed with their input and feedback, Informatica partners are
enthusiastic in their support for the new INFORM program.

    "Effective use of the organizations data assets is a key organizational
priority for our customers. Our long and fruitful association with
Informatica has helped us consistently deliver accurate business insights
to our customers through effective data integration solutions," said Vivek
Bhasin, vice president, eBusiness & Business Intelligence of Wipro. "We
have successfully partnered with Informatica in multiple engagements with
our global customers. Informatica has consistently demonstrated its
commitment to partners and the new INFORM program increases that commitment
even further. We look forward to the new program which will enable us to
enhance our effectiveness in meeting the increasingly complex and critical
data integration challenges of our customers."

    "As a leading international provider of end to end IT Solutions and
Services, Atos Origin chooses its partners and vendors carefully.
Informatica not only provides us and our clients with best-of-breed data
integration technologies, but also with access to the expertise in terms of
training and additional technical skills that are critical in creating a
seamless integrated solution," said Andrew Stevenson, Head of Practices for
Atos Origin. "There is growing market demand for data integration and data
quality implementations that can help transform disparate information
environments into a single, trusted business system. Partnering with
Informatica has given us a solid technical platform and knowledge base on
which to create these implementations."

    "In today's enterprise data management arena, it's not enough just to
have a deep knowledge of available technical tools; we also need also need
deep insight into the strategies of our vendors. Informatica has provided
this insight," said Norm Mackay, Vice President of Fujitsu Consulting.
"This important element enables Fujitsu Consulting to develop and deliver
high impact, high value and differentiated business intelligence solutions
to our clients."

    For full details on the INFORM partner program, beINFORMed and
information on how to join, please visit http://www.informatica.com/partners.

    About Informatica

    Informatica Corporation (Nasdaq: INFA) the leading independent provider
of enterprise data integration software and services. With Informatica,
organizations can gain greater business value by integrating all their
information assets from across the enterprise. More than 2,950 companies
worldwide rely on Informatica to reduce the cost and expedite the time to
address data integration needs of any complexity and scale. For more
information, call + 1 650 385 5000 (1-800-653-9871 in the U.S.), or visit
http://www.informatica.com.

    Note: Informatica, Informatica beINFORMed and Informatica INFORM are
registered trademarks or trademarks of Informatica Corporation in the
United States and in jurisdictions throughout the world. All other company
and product names may be trade names or trademarks of their respective
owners.


Deborah Wiltshire Informatica Corporation 650-385-5360 mobile/650-862-8186 dwiltshire@informatica.com Donna Lyon Text 100 415-593-8478 mobile/650-248-1587 informatica@text100.com
SOURCE Informatica Corporation




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Related links:
  • http://www.informatica.com
  • http://www.informatica.com/partners
    CONTACT:
    Deborah Wiltshire, Informatica Corporation,
    +1-650-385-5360, mobile +1-650-862-8186,
    dwiltshire@informatica.com; or Donna Lyon of Text 100,
    +1-415-593-8478, mobile 650-248-1587, informatica@text100.com,
    for Informatica Corporation