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MyDesignIn Lets Consumers Design Their Dream Home

  Easy Floor Plan Creation and Social Design Tools Put Power in Consumers'
                                   Hands

    ORLANDO, Fla., Feb. 8 /PRNewswire/ -- DesignIn, Inc. today publicly
released the beta version of MyDesignIn (http://www.mydesignin.com) at the
International Builders' Show. This free social design site simplifies the
remodeling process for consumers by allowing them to create interactive
blueprints complete with brand-name products. MyDesignIn empowers
homeowners to easily plan and visualize their projects by connecting them
with unlimited brand-name products and a community full of research and
design ideas. The site turns home design into a collaborative process by
making it easy to create and share these interactive blueprints with an
architect, contractor or key influencers.
    With MyDesignIn, consumers can:
    -- Collect:  Clip product images from any Web site, complete with key
       information such as product name, description, sizing details and
       price. Compare and organize these home improvement products in one
       place.
    -- Create:  Easily draw an interactive blueprint with just a few mouse
       clicks. Drag and drop bookmarked products into the blueprint for
       visualization of a complete design.
    -- Collaborate:  Share interactive blueprints with contractors,
       architects, friends, family and other community members before making
       final design and purchasing decisions.  Leverage the work of the
       community to get product research and complete designs quickly and
       easily.
    "As a former contractor, I've seen firsthand the frustration many
homeowners experience as they weed through piles of home design books,
catalogs and magazines trying to find the right way to convey their
thoughts to architects and designers," said Ramsay Hoguet, founder and CEO
of DesignIn, Inc. "MyDesignIn makes it easy for them to create custom floor
plans filled with their favorite brand-name products, letting them bring
their ideas to life quickly by taking advantage of product research and
design ideas from the community."
    MyDesignIn offers an opportunity for product manufacturers with
"drag-and-drop" ads that will allow users to browse a manufacturer
directory and incorporate two-dimensional representations of products into
designs, significantly increasing the likelihood of a purchase. Advertisers
on MyDesignIn can also use the number of times their products are
incorporated into users' designs to determine their return on investment, a
much more accurate and targeted measurement than clickthroughs.
    About DesignIn, Inc.
    DesignIn, Inc. is an early-stage, self-funded technology company
founded by entrepreneur Ramsay Hoguet, an executive with a background in
the CAD software industry and a former general contractor. MyDesignIn
(http://www.mydesignin.com) was created to fulfill Hoguet's vision of a home
design application that would connect homeowners and suppliers, while
simplifying the remodeling process. With the advent of social media, Hoguet
identified a high-growth, sustainable business model to pursue this dream.


SOURCE DesignIn, Inc.




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    on-site cell, +1-415-309-5061 hillary@sparkpr.com. both of
    Sparkpr for MyDesignIn