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Design Within Reach Goes International

         Leading U.S.-Based Modern Design Retailer Opens in Toronto

    SAN FRANCISCO, Feb. 8 /PRNewswire-FirstCall/ -- Design Within Reach
(Nasdaq: DWRI) will open its first international location on Saturday,
February 23, 2008 in Toronto, Ontario. The Toronto Studio, at 4,700 square
feet, will showcase a selection of products that includes outdoor
furniture, bedroom and workspace designs, seating, lighting, rugs and other
modern items for the home or office.

    Toronto's cosmopolitan nature and history of modernism made it
appealing as the location for Design Within Reach's first Canadian Studio.
"DWR built a successful national design presence based on the founding
principle of making design within reach. Expanding beyond the U.S. will
further our vision of accessible design solutions," said DWR CEO, Ray
Brunner. "Strong demand from Canadian residents and international tourists
for well designed products made Toronto the logical choice for DWR's first
international location."

    The Toronto Studio joins other Studios in metropolitan areas that
include New York City, Miami, Chicago, San Francisco, Los Angeles, Seattle
and DWR's first off-continent location, Honolulu, opening in March. Each
Studio carries the fully licensed classics of modern legends Charles and
Ray Eames, George Nelson, Isamu Noguchi, Ludwig Mies van der Rohe and other
iconic masters, as well as the work of contemporary designers such as Niels
Bendtsen, Jeffrey Bernett, Angela Adams and Marcel Wanders. Like other DWR
Studios, Toronto is geared toward making good design accessible to all.
Visitors are encouraged to sit, touch and otherwise interact with the
pieces while making their selections.

    The Toronto Studio will host a public grand opening event from 6 - 9pm
on Thursday, March 13, which will kick off a week of support for the
Canadian museum Design Exchange. March 13 - 19, 10% of all sales at the
Toronto Studio will be donated to Design Exchange.


Design Within Reach Toronto 435 King Street West Toronto, ON M5V 1K4 Phone: 416.977.4003 Email: toronto@dwr.com http://www.dwr.com/toronto About Design Within Reach, Inc. (Nasdaq: DWRI) Design Within Reach, Inc., founded in 1998 and headquartered in San Francisco, California, is the source for fully licensed classics, offering the best in modern design. The company markets and sells its products to both residential and contract customers through http://www.dwr.com, its San Francisco-based phone sales team at 800.944.2233 and over 67 retail Studios in the United States and Canada.
SOURCE Design Within Reach




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  • http://www.dwr.com
    CONTACT:
    Kimberly Oliver of Design Within Reach,
    +1-347-330-8322, koliver@dwr.com