DEARBORN, Mich., Feb. 9 /PRNewswire/ -- The popular Michelin Challenge
Design(TM) exhibit from the North American International Auto Show (NAIAS)
will be displayed at the Automotive Hall of Fame (AHF) in Dearborn, Mich. from
Feb. 9, 2004 through April 2, 2004.
Themed, "Designs for the emerging Chinese auto market," the 2004 Michelin
Challenge Design received over 100 entries from 27 countries. A jury of
international designers selected the displayed works.
On display at the Automotive Hall of Fame will be ten scale model concepts
and 28 renderings or drawings. The designs were part of the official Michelin
Challenge Design event, which was created in 2002 to bring forward and display
significant design work from around the world.
"The Michelin Challenge Design presentation at NAIAS drew a great deal of
interest and we are pleased to offer people another opportunity to learn more
about what is happening in China," said Jeffrey Leestma, president of the
Automotive Hall of Fame. "This is a great addition to the Automotive Hall of
Fame and we feel this exhibit is a true learning experience about China and
the automotive industry."
"Our designs for the Chinese market theme drew a great deal of attention
at NAIAS due to the timeliness of the subject and the creativity of the design
work," said Tom Chubb, vice president of OE marketing, Michelin Automotive
Industry Division. "We are pleased to again work with the Automotive Hall of
Fame in showcasing these works to an additional audience."
Complete information on the Michelin Challenge Design, including 2005
entry requirements, themes, news and details, is available at
http://www.michelinchallengedesign.com .
The Automotive Hall of Fame and Museum is the highest place of honor in
the international motor vehicle industry. Through visual and interactive
exhibits, automobiles and authentic artifacts, it recognizes outstanding
achievement in the global motor vehicle and related industries. The
Automotive Hall of Fame is open Tuesday through Sunday, 9 a.m. until 5 p.m.,
with admission $6 for adults, $5 for seniors, students under 18 are $3 and
children under 5 are free.
Michelin manufactures and sells tires for every type of vehicle, including
airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty
trucks and the space shuttle. The company also publishes travel guides, maps
and atlases covering Europe, Asia, Africa and North America. Headquartered in
Greenville, S.C., Michelin North America employs 24,290 and operates 21 plants
in 17 locations.
SOURCE Michelin
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Related links:
http://www.michelinchallengedesign.com
CONTACT:
Lynn Mann of Michelin, +1-864-458-4698,
cell: +1-864-449-1864, lynn.mann@us.michelin.com ; or John Love
of Event Management Corp., +1-313-449-0106, cell:
+1-313-506-2114, john@emcpr.com , for Michelin
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