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Optical Storage Technology Association to Announce MPV Specification Developments With Global Industry Leaders HP, Konica Minolta, Nikon, Olympus, and Samsung On Friday, February 13 at 2004 PMA Convention and Trade Show

    WHO:    The Optical Storage Technology Association (OSTA)

    WHAT:   On Friday, February 13, 2004, OSTA will jointly announce new
            implementations of its MPV(TM) (MusicPhotoVideo) Specification in
            conjunction with worldwide industry-leading digital camera
            manufacturers and imaging software companies HP, Nikon, Olympus,
            Konica Minolta, Samsung, and Software Architects.  MPV is used to
            improve compatibility between and playback of digital media
            content by PCs and consumer electronics (CE) devices.  The
            announcement will be made at the 2004 Photo Marketing Association
            (PMA) Convention and Trade Show in Las Vegas, Nevada.

            New initiatives to extend the MPV specification to provide
            additional capabilities for digital cameras, digital imaging and
            photo archiving will also be presented, and the benefits of the
            MPV, including faster, easier playback of digital content through
            use of digital photo playlists will be demonstrated using
            MPV-enabled products from industry leaders.

    WHEN:   OSTA MPV Press Conference
            Friday, February 13, 2004
            11:15 a.m. to 12:00 p.m. PST

    WHERE:  Las Vegas Convention Center
            South Hall, S3, Meeting Room #226
            3150 Paradise Road
            Las Vegas, NV  89109
            (702) 892-0711

    ABOUT:  The MPV specification is designed to facilitate the interchange of
            file-based digital media with DVD video players and recorders and
            other consumer electronics (CE) playback devices.  MPV, which
            facilitates more efficient management of digital photo, music and
            video content, works with any file system or operating system by
            adding an XML metadata file recognized by the playback device.
            Originally designed for CDs and DVDs, MPV technology works well in
            other storage solutions, such as flash memory cards and hard disk
            drives, as well as networked consumer digital home environments.

            OSTA was incorporated as an international trade association in
            1992 to promote the use of recordable optical technologies and
            products.  For additional information about OSTA and MPV, please
            visit the organization's Web site at http://www.osta.org.

    RSVP:   Media and analysts may RSVP for the OSTA MPV press conference at
            PMA, as well as arrange private, one-on-one interviews and
            demonstrations with OSTA representatives, by contacting:

                               Keith R. Pillow
                    MultiPath Communications International
                                (310) 558-3955
                            keith@multipathcom.com


SOURCE Optical Storage Technology Association




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Related links:
  • http://www.osta.org