Expert Leader to Share Publisher's Philosophy and Strategy for Rapidly Growing
Mobile Sector
SAN FRANCISCO, Feb. 10 /PRNewswire/ -- John Batter, vice president and
general manager, Electronic Arts Mobile, will deliver a keynote address at the
2005 GDC Mobile Summit, held at the 19th annual Game Developers Conference
(GDC). The summit will focus two days of lectures and panels at the 2005
conference, March 7-11, San Francisco, on the mobile gaming industry.
In his keynote address, Batter will discuss EA's reasons for establishing
a new group focused on the mobile platform, the company's strategy for growing
the market, and his views on emerging trends in the mobile landscape. He will
also demonstrate product currently in development at EA to illustrate the
company's approach to mobile entertainment.
"GDC Mobile is the only major forum that engages game makers, hardware
players, and carriers to address issues and opportunities in the mobile
market," said Jamil Moledina, director, Game Developers Conference. "We are
honored to have and influential leader like John share his vision of the
mobile gaming industry's future at GDC."
Batter brings a wealth of industry knowledge and experience to the
conference. Prior to his current position, Batter oversaw all aspects of the
EA Los Angeles studio.
Before joining EA, Batter held an executive position at the DreamWorks
computer animation division.
GDC Mobile 2005 will bring together more than 500 leaders from the game
development community with representatives from mobile game developers,
publishers, traditional platform game developers, handset manufacturers,
aggregators and operators to discuss opportunities, challenges and viability
in the space.
A complete list of GDC 2005 event information is available at
http://www.gdconf.com.
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CONTACT:
Sibel Sunar of The Bohle Company,
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or Tara Gibb of CMP Game Group, +1-415-947-6219, tgibb@cmp.com
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