LAS VEGAS, PMA Booth H100, Feb. 12 /PRNewswire-FirstCall/ -- Lexar Media,
Inc. (Nasdaq: LEXR), a leading manufacturer and marketer of high-performance
digital media and accessories, today introduced Secure Digital (SD) memory
cards speed-rated at 60X, which signifies a minimum sustained write speed
capability of 9MB per second. Lexar's high-speed Secure Digital memory cards
are ideal for digital imaging applications requiring sustained high speed,
such as shooting digital photographs in high resolution burst mode and
shooting digital video.
Secure Digital cards are popular in digital photography and digital video
applications, which require extremely fast and reliable memory card
performance. If the memory card in a digital camcorder or digital still
camera with video capture mode is too slow, the device will slow down or stop
recording to wait for the information to clear the camera buffer before
continuing to capture video. The 60X speed of Lexar Media's new Secure
Digital cards provides fast sustained write speeds to enable uninterrupted
shooting -- even when capturing digital video in full-motion JPEG or MPEG 4
formats.
"Secure Digital memory cards have become one of the most popular card
formats, and Lexar is pleased to have increased the speed of our high-speed
line to deliver 9MB/s sustained write speeds to our customers," said Jim
Gustke, Lexar Media's General Manager of Marketing. "Our new 60X Secure
Digital cards are perfect for capturing digital video and high resolution
digital images in burst mode -- reliably and uninterrupted. Together with our
non-speed rated SD product line, Lexar offers the right card for every
customer need."
The SD cards will be available this spring in 256MB and 512MB capacities,
with expected retail prices of $109.99 and $269.99, respectively. Lexar's 60X
SecureDigital memory cards include a lifetime warranty and free unlimited
access to Lexar's technical support.
About Lexar Media, Inc.
Lexar Media is a leading manufacturer and marketer of flash memory cards,
USB flash drives, card readers and ATA controller technology for the digital
photography, consumer electronics, industrial and communications markets. The
company holds over 70 issued and allowed controller and system patents, and
licenses its technology to companies including Olympus, Samsung Electronics
and Sony. For more information, please call 1-800-789-9418 or visit
http://www.lexarmedia.com.
Cautionary Note Regarding Forward-Looking Statements
This release contains forward-looking statements which are subject to the
safe harbor provisions of the Private Litigation Reform Act of 1995. These
statements include statements related to the benefits of and consumer demand
for Lexar Media's products and the growth opportunities available to Lexar
Media. These forward-looking statements involve risks and uncertainties that
could cause actual results to differ materially from those anticipated by
these forward-looking statements. These risks include that Lexar Media's
growth and success depends on its ability to achieve and maintain technology
leadership and sell and market products that are commercially accepted.
Readers should also refer to the risk factors described in Lexar Media's
filings with the SEC, including its most recently filed Form 10-K and
Form 10-Q. Lexar Media assumes no obligation to update the information in this
release.
NOTE: Lexar Media, JumpDrive and the Lexar Media logo are trademarks of
Lexar Media, Inc. Lexar Media, Inc. is an authorized licensee of the
CompactFlash trademark. All other brand or product names are trademarks or
registered trademarks of their respective holders.
SOURCE Lexar Media, Inc.
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Related links:
http://www.lexarmedia.com
CONTACT:
Kim Evans of Lexar Media, +1-510-413-1277, or
kevans@lexarmedia.com
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