New 1700 Series Set for April Release
LAS VEGAS, Feb. 12 /PRNewswire/ -- PMA Show, Suites X20-22 -- Argus Camera
today announced a new Argus 1700 Series of entry-level digital cameras that
will include the market's least expensive models with full-color LCD screens
and external memory card slots, plus one of the lowest-priced digital cameras
with a 1.3-megapixel resolution. Cameras in the series will be available at
major mass market retailers in April.
The series will include:
-- The Argus DC 1710 (MSRP $39.99), a VGA model with a color LCD
display and an 8MB internal memory capable of storing up to 117
photos.
-- The Argus DC 1730 (MSRP $44.99), identical to the DC 1710 with the
addition of an automatic flash.
-- The Argus DC 1750 (MSRP $49.99), featuring an external slot that is
compatible with SecureDigital/MultiMedia (SD) Cards for unlimited
image capacity and easy printing at photo finishing kiosks, plus VGA
resolution, an 8MB internal memory, an automatic flash, and a color
LCD display.
-- The Argus DC 1770 (MSRP $44.99), a 1.3-megapixel model with a 4x
digital zoom, a text-based status LCD, an SD Card-compatible
external memory card slot, an 8MB internal memory, and an automatic
flash.
All cameras in the series are small, lightweight, fixed-focus models with
a high-fashion metallic look and three-in-one digital still, Web and video
capabilities. Each model will be bundled with PhoTags software for easy photo
editing and management, ranging from the addition of text captions, frames and
borders to the creation of photo albums, slide shows and photo calendars.
"Argus established its reputation by making photography affordable to the
mass market, and the DC 1700 series cameras continue that legacy," said Argus
Product Manager Michael Blaustein. "With the feature set provided in these
cameras, from the VGA or 1.3-megapixel resolution to the bundled software,
consumers have everything they need for the activities that have made digital
photography essential for the home user: emailing photos to friends and
family, creating greeting cards and calendars, and making digital photo
albums."
About Argus Camera
Argus introduced the first low-cost 35mm camera in 1936 and was heralded
by Fortune Magazine as having "overnight changed candid camera photography in
the U.S. from a class hobby to a mass pastime." Argus was named The Great
American Camera Company by the Smithsonian Institute and remained the
best-selling camera across three decades and two generations. Argus Camera is
now a division of Hartford Computer Group Inc., an organization specializing
in digital products for consumers, technology services, IT asset management,
IT equipment services, and reverse logistics. Hartford Computer Group
acquired the Argus Camera brands in July 2003.
Argus, Argus Camera, Cintar, VisionTek, XTASY, Surplus Village, Hartford
Distribution, Hartford Technology Services, and Enable Systems are registered
trademarks and/or servicemarks of Hartford Computer Group, Inc. All other
company and/or product names are trademarks and/or registered trademarks of
their respective owners.
SOURCE Argus Camera, A Division Of Hartford Computer Group, Inc.
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Related links:
http://pma2004.pmai.org
CONTACT:
Roxanne Pascente for Argus Camera, A Division
Of Hartford Computer Group, Inc., +1-847-415-9327, or
roxanne@sspr.com
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