SKY-MAP Enables New Breed of Mobile Devices
SAN DIEGO and BARCELONA, Spain, Feb. 12 /PRNewswire/ -- SKY
MobileMedia, a leading provider of applications software for the mobile
handset industry, today announces that the recently launched modu device
and jacket technology is powered by the SKY-MAP(TM) Mobile Applications
Software Platform. SKY-MAP has been a key enabler in modu's innovative
product line, allowing the modu device to be plugged into various modu
"jackets" to dynamically enable new looks or designs and provide added
functionality.
At the heart of the modu ecosystem is modu -- a tiny, sleek mobile
phone that is fully functional and easy to use. The modu can be slipped
into a wide variety of modu jackets -- stylishly designed phone enclosures
-- and modu mates -- modu-enabled consumer electronics devices. modu's
ecosystem offers boundless possibilities in a simple and affordable way.
"SKY-MAP enabled us to take our vision of bringing a fundamental change
to the dynamics of the mobile phone industry and make it a reality in
record time," stated Dov Moran, CEO and founder of modu. "The ability of
SKY-MAP to enable changes in the look, feel, and functionality of the
mobile device and jacket -- without having to reboot -- was exactly what we
needed in order to realize our vision within our very aggressive
timetables."
SKY-MAP is architected to be fully customizable to any desired look and
feel. Along with SKY's powerful RapidPLUS(TM) development and customization
tools, this SKY-MAP architecture enables modu to drive vastly different
designs and functionalities on the different modu jackets and provides
jacket designers the freedom to independently build innovative jackets
easily and quickly.
"The modu concept is unique in the mobile industry, and SKY is proud to
be a key enabler of this concept," stated Naser Partovi, CEO of SKY
MobileMedia. "SKY is looking forward to continue supporting modu's
innovative strategy with its enabling products and technologies."
Availability
modu has been officially launched at the Mobile World Congress, being
held in Barcelona, Spain in February 2008. modu devices and jackets will be
available FROM 1 October 2008.
About modu
http://www.modumobile.com
modu was established by Dov Moran and several of his colleagues from
msystems, a company he founded and sold to SanDisk in 2006 for $1.6B.
modu's vision is to bring a fundamental change to the dynamics of the
mobile phone industry. The company is dedicated to developing products,
technologies, a wide ecosystem and business relationships that will help
realize that ambition.
modu gives users the freedom to choose a new phone as often as they
like, meeting their changing needs, preferences and style -- easily and
affordably. At the heart of the modu ecosystem is modu -- a tiny and
sophisticated mobile phone. modu can be slipped into a wide variety of modu
jackets -- stylish phone enclosures that enable users to create a new look
or design and provide added functionality. modu can also slip into modu
mates -- consumer electronic devices that are modu-enabled -- allowing
users to create an entirely new communication experience.
About SKY MobileMedia, Inc. - Enabling Innovation in Multimedia
Communications.(TM)
SKY MobileMedia is the leading provider of complete pre-integrated
turnkey software solutions for wireless handsets. SKY's market-tested
application software platform, SKY-MAP(TM), has been commercially deployed
in over 20 million phones worldwide. SKY-MAP brings together all of the
applications software elements required for mass-market handsets, including
a complete reference MMI and applications suite, SKY-MMI,
standards-compliant middleware engines, and the PC-based RapidPLUS(TM) set
of MMI and applications software development and customization tools.
Headquartered in San Diego, California, SKY has additional development
centers in Europe, Israel, and India, as well as customer support centers
in Taiwan and China. For more information visit
http://www.skymobilemedia.com.
SKY MobileMedia Contact:
Elizabeth Rose
Director of Marketing, Strategic Business and Alliances
(T) +1-858-259-0415, ext. 2236
(F) +1-858-259-0417
erose@skymobilemedia.com
SOURCE SKY MobileMedia
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Related links:
http://www.skymobilemedia.com
http://www.modumobile.com
CONTACT:
Elizabeth Rose, Director of Marketing,
Strategic Business and Alliances of SKY MobileMedia,
+1-858-259-0415, ext. 2236, fax, +1-858-259-0417,
erose@skymobilemedia.com
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