Cingular's MusicID Offers Two Great Options for Discovering Music
ATLANTA, Feb. 13 /PRNewswire/ -- Cingular Wireless has taken the guesswork
out of identifying a recorded song with its enhanced music recognition
service, MusicID. Available in two formats -- Text Messaging and JAVA
Application -- MusicID uses Cingular's digital voice network to listen to and
identify a recorded song from the radio, television, CD or some other external
source. Cingular is the first carrier in North America to launch music
recognition in both a text message option and advanced (JAVA) download
application.
"One of the key value propositions for the mobile music space focuses on
helping people stay better connected to their music as they move through their
day," said Jim Ryan, vice president of consumer data services, Cingular
Wireless. "MusicID does this because it enables anyone who has ever heard a
great song playing but didn't know the name of the song or artist, to find out
then and there."
Cingular's MusicID service searches against a database containing more
than three million recorded songs and then ID's the song. All it takes is a
capable handset, some recorded music, and a couple of punches on the phone's
keypad to ID the song while it's playing. Within a few seconds, the user will
receive the track title and artist name on the phone's screen. Moreover, once
a song or artist is matched, users will have the opportunity to purchase the
ringtone of the song.
"MusicID is just another example of Cingular creatively using wireless
connectivity to enhance our customer's music experience. We are excited to
offer data services like MusicID to our more than 54 million customers that
want to stay atop of and connected to all things music," added Ryan.
MusicID: Messaging Application
With the messaging version, Cingular MusicID users simply dial #ID (#43)
from their handset when they hear a song they want to identify. After holding
their phone up to the music source for a few seconds, they will receive a text
message with the name of the song and the artist, as well as information on
purchasing a ringtone of the identified song, if available. The cost to use
the MusicID messaging application is $.99 per ID.
For users of the messaging application, Cingular is currently promoting a
"buy two, get one free" offer until March 31. Additionally, after the third
purchase, users will be invited to sign up for unlimited IDs at $6.99 per
month.
MusicID: JAVA Application
Today, Cingular customers who have a Nokia 6682 can ID a song using the
JAVA version of MusicID -- an industry first. When customers download the JAVA
application, they simply select the "ID Song" option, hold their phone up to
the speaker and then wait a few seconds for the song to be identified. Once
the song is matched, users will see a color page with the name of the song and
artist, as well as album cover art.
In addition to providing users with a colorful, easy-to-navigate
interface, the JAVA-application links directly to the ringtone and graphics of
the matched song and/or artist. The application also intelligently recommends
content based on the song matched, providing a link for customers to
immediately purchase the content. Furthermore, the JAVA-version of MusicID
stores previous ID's, allowing users to retrieve the information whenever they
feel the need or use their ID list as future playlists. It also has an "easy
to use interface" for texting matched songs to other customers, which then
links those customers directly to the IDs and content, if available. The cost
for the JAVA version of MusicID is $6.99 per month for unlimited IDs.
The JAVA application is currently available on the Nokia 6682 and will be
available on other handsets in the near future.
Cingular worked with Shazam Entertainment, the London-based pioneering
audio technology company, and Musicphone, who offers innovative mobile
entertainment services, to deliver MusicID. In keeping with Cingular's
longstanding Be Sensible campaign, the company encourages consumers not to use
this service while driving. For more information on MusicID, visit
http://www.rucingular.com/musicid.
About Cingular Wireless
Cingular Wireless is the largest wireless carrier in the United States,
serving 54.1 million customers. Cingular, a joint venture between AT&T Inc.,
formerly SBC Communications Inc., (NYSE: T), and BellSouth Corporation
(NYSE: BLS), has the largest digital voice and data network in the nation --
the ALLOVER(TM) network -- and the largest mobile-to-mobile community of any
national wireless carrier. Cingular is a leader in third generation wireless
technology. Its 3G network is the first widely available service in the world
to use HSDPA (High Speed Downlink Packet Access) technology. Cingular is the
only U.S. wireless carrier to offer Rollover(R), the wireless plan that lets
customers keep their unused monthly minutes. Details of the company are
available at http://www.cingular.com. Get Cingular Wireless press releases e-mailed
to you automatically. Sign up at http://cingular.mediaroom.com
SOURCE Cingular Wireless
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Related links:
http://www.rucingular.com/musicid
http://www.cingular.com http://cingular.mediaroom.com
CONTACT:
Kelleigh Scott Beal of Cingular Wireless,
+1-404-236-6321, or kelleigh.scott@cingular.com
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