Grammy-winning Producer, Performer and Technology Impresario To Collaborate
With Tiny Pictures to Develop Mobile Promotions
BARCELONA, Spain and SAN FRANCISCO, Feb. 13 /PRNewswire/ -- Tiny
Pictures, Inc. today named will.i.am -- the founding member and front man
of the Black Eyed Peas -- as special advisor to Radar (http://radar.net),
the leading service for real-time sharing of cameraphone pictures and
videos between friends. will.i.am announced the collaboration at a press
conference at the 2008 Mobile World Congress in Barcelona.
As an advisor to the company, will.i.am will collaborate closely with
Tiny Pictures to promote his many creative projects through the Radar
Gallery, which offers subscription-based content in-line with Radar users'
personal content streams.
Through the promotions, will.i.am fans will be able to view and engage
with exclusive mobile photos and videos posted by will.i.am, the Black Eyed
Peas and others. Content will be available in real-time on any web-enabled
phone and on any network in the world.
Additionally, will.i.am will collaborate with the company on future
developments for the Radar Gallery, as well as other mobile opportunities.
Radar continues to grow dramatically in all regions of the world, and
its innovative small-group sharing model leads an important trend toward
privacy in social networking services.
"will.i.am is a visionary, both in the music he creates and in the way
he communicates with his audience," said John Poisson, Founder and CEO of
Tiny Pictures. "His deep understanding of the mix between technology and
experience make him an extraordinary partner for Radar, and we're thrilled
to be working with him."
"Radar provides an important new channel for me to communicate
one-on-one with my fans," said will.i.am. "Radar leverages everything
that's powerful about mobile, and it's a perfect complement to my other
mobile ventures."
About Tiny Pictures, Inc.
Tiny Pictures, Inc. is the company that brings you Radar, the leading
service for real-time sharing of cameraphone pictures and videos between
friends. Radar can be accessed from PC browsers, mobile phone browsers, and
through a series of applications for mobile devices and social networks.
Founded in 2005 by John Poisson, former head of mobile media research and
design groups at Sony in Tokyo, Tiny Pictures is a privately held company
based in San Francisco. For more information, visit
http://www.tinypictures.us or http://radar.net.
SOURCE Tiny Pictures, Inc.
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Related links:
http://www.tinypictures.us
http://radar.net
CONTACT:
Julie Crabill of SHIFT Communications,
+1-415-591-8411, tinypictures_PR@shiftcomm.com, for Tiny
Pictures; or Neil Jacobson of will.i.am Music Group|Interscope
Records, Neil.jacobson@umusic.com
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