Sun Creates Offerings That Increase Revenues and Customer Retention and
Accelerate Time-to-Market Through Innovative Services Based on Sun ONE(TM),
Java(TM) Technology, and iForce(SM) Best-of-Breed Partners
CANNES, France, 3GSM World Congress, Feb. 19 /PRNewswire-FirstCall/ --
Continuing to lead the mobile services market with its relentless innovation
and depth of experience, Sun Microsystems, Inc. (Nasdaq: SUNW) will
demonstrate its comprehensive mobile service offerings at 3GSM World Congress
this week. Comprised of its end-to-end wireless architecture, service
infrastructure platform, and iForce(SM) best-of-breed partners, Sun's mobile
solutions are available today and leverage existing business assets to deliver
the right economics for success to carriers and enterprise customers.
The Right Choice for Worldwide Mobile Leaders
Sun's products, technologies, and services, as well as its deep industry
understanding and experience, make it the most trusted advisor for customers
looking to build out their mobile services infrastructure. Through its
commitment to market-leading innovation, its standards-based, integrateable,
end-to-end architecture, and its industry leading partner and customer
programs, Sun delivers scalable, reliable and competitively priced solutions
to both carriers and enterprise customers. Sun's solutions are "G
Independent" and support the major wireless standards and protocols,
enabling integration across generations of wireless network infrastructure.
Among the wireless leaders that Sun and iForce(SM) partners currently
enable with secure mobile services include Bank of Montreal, CCC Information
Services, CSL Hong Kong, Ford Financial, Ford Motor Company, ING Post Bank,
NTT DoCoMo and Telefonica.
"Sun is the most deployed platform for the largest wireless carriers and
network operators worldwide. Our experience within the telecommunications
industry reaches back more than ten years. It is this expertise, combined
with our best-of-breed partners and the growing success of our multi-network
architecture based on Java(TM) technology, XML and other industry
standards, that enables us to deliver the complete mobile services offerings
that our customers are seeking," said Ann Wettersten, vice president of Sun
Microsystems' Wireless Business Group.
The Right Infrastructure Available Today
Sun's mobile services offerings are proven solutions based upon its
end-to-end wireless architecture. Comprised of seven layers, Sun's
architecture stretches from the systems that run databases, as well as
business and application logic, through the wireless, wireline and broadband
networks, and out to the end-user devices. At 3GSM World Congress, Sun will
be illustrating this unified architecture through the following
demonstrations:
-- Portal and Content Services: Showcases Sun's innovative back-end
technologies that are driving the delivery of services on demand,
including the Sun(TM) Open Net Environment SunONE(TM) and the
iPlanet(TM) software suite. SunONE is the vision, architecture,
platform and expertise for enabling services on demand today. iPlanet's
award-winning solutions are key components of SunONE, which is open,
integrateable and supports industry standards, such as Java and XML.
The demos feature the iPlanet Portal Server: Mobile Access Pack,
enabling wireless access to calendar, stocks and yellow pages. The demo
also leverages the iPlanet Application Server, the iPlanet Directory
Server, iPlanet Messaging Server and the iPlanet Calendar Server.
-- Core and Access Networks: Features Sun's newly announced Netra(TM)
High Availability Suite 2.0 software. (See today's related
announcement -- Sun Furthers Lead in Telecom Market Adding Netra High
Availability Software to Sun cPCI Telecom Blade Servers). Together with
NEBS-certified Netra ct 400 and Netra ct 800 CompactPCI servers, the
Netra HA Suite provides an open, carrier-grade foundation, helping
network equipment providers build network infrastructure applications,
such as base station controllers, radio network controllers and
softswitches, with 99.999 percent availability.
-- Mobile Devices: Demonstrates the wide variety of mobile devices
available today that leverage Java technology to access and run
graphically rich applications and services. This demonstration also
showcases Sun's Java Card(TM) technology, which delivers the security
that operators, enterprises and end-users demand.
-- Developer Tools: Highlights Sun's Forte(TM) for Java(TM) software
tools, which provide the ideal environment for building wireless Java
applications including the new Java 2 Platform, Micro Edition
(J2ME(TM)) Wireless Tool Kit. Additionally, this demonstration also
showcases the new Wireless Developer Portal, which provides
comprehensive resources for wireless developers, including J2ME and
MIDP tutorials, code samples, FAQ's, online forums and more.
-- Integration Services: Showcases a prototype developed by Sun
Professional Services that demonstrates wireless sales force automation
integrated into a legacy backend. Leveraging Sun's years of experience
building wireless services platforms, this mobile solution illustrates
the ease of developing and deploying a J2EE(TM)-to-J2ME-enabled
application. Incorporating both connected and disconnected operations,
the demonstration features: creation of new orders, browsing/changing
orders, tracking shipments and alerts or route changes.
-- Context-Aware Services: Demonstrates the use of Java APIs and
technologies to power enhanced services throughout the end-to-end
network. The context-aware service demonstrator shows how context
information, such as location, presence, availability and preferences,
gathered from the network can be used to provide personalized services
to users of various client devices. (See today's related
announcement -- Sun Drives Market with New Dynamic Mobile Data
Services).
-- End-to-End Services in Action: Pulls together all elements of Sun's
end-to-end wireless story, demonstrating Sun's capabilities and
partners in OSS/BSS, Sun's advanced technology for dynamic services
provisioning, extended messaging, context services, and payment
enablement, as well as Sun Professional Services' expertise in
implementing mobile wireless and wireless Java solutions for
enterprises and consumers.
The Right Partners for Delivery and Implementation
At 3GSM Sun and its partners will be showcasing a variety of solutions
that deliver on the promise of secure mobile services. Sun's community of
partners includes proven leaders in the telco, Internet and enterprise
marketplaces focused on relentless innovation and customer success. Through
its iForce(SM) partnering model, Sun works with a number of industry
leaders to build and implement the most relevant, best-of-breed wireless
services solutions for their customers. Innovative partners featured in
Sun's theater (Hall 1, Booth #C6) at this year's 3GSM World Congress
include: Convergys Systems, Incomit, Macalla Software, Nuance, RIM (Research
in Motion) and Ulticom.
About Sun in Wireless
Sun's products, technologies and services, and its deep industry
understanding and experience, make it the best choice to advise customers
seeking to build out their mobile services infrastructure. Comprised of its
end-to-end wireless offering, scalable, standards-based platform, innovative
services, and best-of-breed partners, Sun delivers reliable solutions to
both carrier and enterprise customers designed to increase revenues and
customer retention while accelerating overall time to market. Additionally,
Sun's solutions are "G Independent," supporting the major wireless standards
and protocols, enabling integration across generations of wireless network
infrastructure.
About Sun Microsystems, Inc.
Since its inception in 1982, a singular vision -- The Network Is The
Computer(TM) -- has propelled Sun Microsystems, Inc. to its position as a
leading provider of industrial-strength hardware, software and services that
power the Internet and allow companies worldwide to take their businesses to
the nth. Sun can be found in more than 170 countries and on the World Wide
Web at http://www.sun.com.
Sun, Sun Microsystems, the Sun logo, iForce, Solaris, Java Card, Sun ONE,
iPlanet and The Network is the Computer, are trademarks or registered
trademarks of Sun Microsystems, Inc. in the United States and in other
countries.
At GSM World Congress:
Sun Microsystems, Inc.
Dottie Wanat
(33) 06 08 71 76 64
Sun Microsystems, Inc.
Allison Kelley
650.786.4434
allison.kelley@sun.com
Alexander Ogilvy Public Relations
Olivia Horoshko
415.677.2735
ohoroshko@aopr.com
SOURCE Sun Microsystems, Inc.
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Related links: http://sun.com
CONTACT: At GSM World Congress, Dottie Wanat of Sun Microsystems, Inc., (33) 06 08 71 76 64; Allison Kelley of Sun Microsystems, Inc., +1-650-786-4434 or allison.kelley@sun.com; or Olivia Horoshko of Alexander Ogilvy Public Relations, +1-415-677-2735 or ohoroshko@aopr.com, for Sun Microsystems, Inc.
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