NEW YORK, Feb. 22 /PRNewswire/ -- The Financial Times will publish a
worldwide special report on May 31, 2006 titled, "Crisis Management," which
will be distributed as a separate supplement in all four editions of the
newspaper. This essential and timely report will address the lessons learned
from the handling -- or mishandling -- of some of the world's most recent and
fatal natural disasters; of tragic, global epidemics and those that have the
ability to become such; and of the largest, most corrupt corporate scandals
this country has ever seen.
In 2005, we witnessed tragedy, crisis, and deception up close. With the
Asian Tsunami, Hurricane Katrina and too many corporate scandals, crisis
management has become a much-valued skill and a dominant topic worldwide. Now,
as the world fears a potential Avian Flu pandemic, businesses are already
feeling the impact. One multinational organization is trying to operate with
only half its staff while other organizations are developing contingency
plans. This report will address how the business community can best anticipate
and prepare for such crisis.
In this report, the FT plans to include the following features:
The range of potential disasters: This range is usually either
progressive or sudden -- those that can be anticipated and those that cannot.
This article will highlight the fact that while not all hazards can be
foreseen, many others can -- and should be.
Predicting dangers: With the benefit of hindsight, it is often possible
to piece together the chain of events that led to a crisis. This article will
look at how organizations can reduce their vulnerability to disaster by
knowing how to spot the early warning signals.
Planning, training and setting up an emergency structure: To prepare for
a crisis, one must be ready to cope with any possible event. This report will
look at those structures that should be in place to cope with a crisis, such
as the development of a management team, training programs and various other
facilities.
The business case: Research suggests that companies demonstrating
confidence and capability in times of crisis can not only recover, but can
also enhance their value in the long term. This report will look at the
business case supporting preparedness.
Lessons from the military: Strong leadership is critical in the time of
crisis. This article looks at the culture and practice of leadership in the
Royal Navy and explains how the business community can learn from this.
Coping in a crisis: This article will take some recent examples and look
at how companies found their way through the crisis period -- and how some
didn't. It will compare states of preparedness and types of response to
evaluate good and bad practices.
Reputation threat: A crisis can cause disastrous human, financial, and
physical damage. From the corporate view, minimizing the damaged caused to a
company's image is crucial. This article will look at the way in which
information is disseminated to the appropriate people and how effective the PR
function can be in protecting reputation and managing media response.
The aftermath: This article will examine the ways in which companies
damaged by a crisis can accelerate the recovery process and learn from the
overall ordeal.
In Asia: Avian flu, originating in parts of Asia, is posing crisis
management questions for the world. This article will discuss how other
countries and businesses should respond and the preparations they can make
now.
US-Europe comparison: This article will compare crisis management
practices in the US and Europe.
About the Financial Times
Financial Times is one of the world's leading business information brands,
internationally recognized for its authoritative news, comment and analysis.
Whether in print or online, the Financial Times is essential reading for the
global business community.
Printed at 24 sites worldwide, the Financial Times newspaper has a daily
circulation of over 434,000 and a readership of more than 1.5 million people
worldwide. FT.com (http://www.ft.com) is one of the world's leading business
information portals, and the Internet partner of the Financial Times. FT.com
has 5 million unique monthly users that generate more than 45.7 million
monthly page views.
For more information on the Financial Times or this special report, please
contact:
Courtney Dolan, Public Relations
Financial Times
212-641-6360 or courtney.dolan@ft.com
For details on advertising, please contact:
Hope Kaye
212-641-6548
hope.kaye@ft.com
SOURCE Financial Times
 back to top
Related links:
http://www.ft.com
CONTACT:
Courtney Dolan, Public Relations,
+1-212-641-6360, courtney.dolan@ft.com; or Hope Kaye,
+1-212-641-6548, hope.kaye@ft.com, both of Financial Times
|
