100% Whole Wheat and Only 180 Calories!
WINSTON-SALEM, N.C., Feb. 26 /PRNewswire-FirstCall/ -- Krispy Kreme
Doughnuts, Inc (NYSE: KKD) announces the introduction of a new Whole Wheat
Glazed doughnut made with 100% whole wheat that has a sweet caramel
flavoring covered in Krispy Kreme's Original Glaze. And, to make it even
better, the doughnut is ONLY 180 calories!
(Photo: http://www.newscom.com/cgi-bin/prnh/20070226/AQM046)
"The Krispy Kreme Whole Wheat Glazed doughnut delivers the delicious
taste that our customers have come to expect from us," said Stan Parker,
Senior Vice President of Marketing for Krispy Kreme Doughnuts, Inc. "This
sweet treat is an alternative for health conscious consumers with the
benefits of 100% whole wheat and only 180 calories," he added.
The new Krispy Kreme Whole Wheat Glazed doughnut will be available at
participating Krispy Kreme retail locations beginning February 26th, 2007.
Customers may also find them at grocery and convenience stores where Krispy
Kreme products are sold throughout the United States and Canada.
Krispy Kreme:
Founded in 1937 in Winston-Salem, North Carolina, Krispy Kreme is a
leading branded specialty retailer of premium quality doughnuts, including
its signature Hot Original Glazed. There are currently approximately 298
Krispy Kreme stores and 95 satellites operating system-wide in 41 U.S.
states, Australia, Canada, Hong Kong, Indonesia, Japan, Kuwait, Mexico, the
Philippines, the Republic of South Korea and the United Kingdom. Krispy
Kreme can be found on the World Wide Web at http://www.krispykreme.com.
Information contained in this press release, other than historical
information, should be considered forward-looking. Forward-looking
statements are subject to various risks, uncertainties and assumptions.
Should one or more of these risks or uncertainties materialize, or should
underlying assumptions prove incorrect, actual results may vary materially
from those anticipated, estimated or expected. Among the key factors that
may have a direct bearing on Krispy Kreme's operating results, performance
or financial condition are the outcome of pending governmental
investigations, including by the Securities and Exchange Commission and the
United States Attorney's Office for the Southern District of New York;
potential indemnification obligations and limitations of our director and
officer liability insurance; material weaknesses in our internal control
over financial reporting; our ability to implement remedial measures
necessary to improve our processes and procedures; negative publicity;
significant changes in our management; our ability, and our dependence on
the ability of our franchisees, to execute our and their business plans;
our ability to implement our international growth strategy; currency,
economic, political and other risks associated with our international
operations; the price and availability of raw materials needed to produce
doughnut mixes and other ingredients; compliance with governmental
regulations relating to food products and franchising; our relationships
with wholesale customers; our ability to protect our trademarks;
restrictions on our operations contained in our senior secured credit
facilities; changes in customer preferences and perceptions; risks
associated with competition; and other factors discussed in Krispy Kreme's
Annual Report on Form 10-K for fiscal 2006 and other periodic reports filed
with the Securities and Exchange Commission.
SOURCE Krispy Kreme Doughnuts, Inc
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Related links: http://www.krispykreme.com/
Photo Notes:http://www.newscom.com/cgi-bin/prnh/20070226/AQM046 AP Archive: http://photoarchive.ap.org AP PhotoExpress Network: PRN2 PRN Photo Desk, photodesk@prnewswire.com
CONTACT: Venessa Correa of LaForce + Stevens for Krispy Kreme Doughnuts, Inc, +1-212-242-9353, ext. 197, vcorrea@laforce-stevens.com
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