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AAIM Management Association and Franklin Covey Form Strategic Alliance; Franklin Covey Vice-Chairman to Speak at March 16 Executive Briefing

    ST. LOUIS, March 1 /PRNewswire/ -- AAIM Management Association, St. Louis'
leading business resource and the area's foremost provider of performance
skills training and consulting; and Franklin Covey (NYSE: FC), the leading
global professional services firm offering learning and performance solutions
in the areas of Productivity, Leadership, Communication and Sales, have
entered into a strategic alliance to combine resources and expertise to meet a
broad spectrum of customer needs.
    In their first joint venture, the two businesses will host an AAIM
Executive Briefing featuring Hyrum W. Smith, Vice-Chairman of Franklin Covey,
and creator of the Franklin Planner.  Smith, renowned speaker and author, has
become an agent for change specializing in teaching people to enhance their
personal and professional lives through developing and practicing effective
life-management skills.  His presentation will cover the topics addressed in
his soon to be released book, What Matters Most, including the "Abundance
Mentality," the practice of sharing recognition, credit, power, profit, and
success and achievement.  He will also address the "8 Secrets of Successful
Business"; and the "Franklin Covey Reality Model."  The program will be held
on March 16, from 8:00 a.m. to Noon at Washington University, Simon Hall.  To
register for this Executive Briefing, call AAIM at (314) 968-5360 or register
on-line at http://www.aaimstl.org.
    The goal of AAIM and Franklin Covey is to improve the performance of, and
enhance learning offerings to, businesses and organizations in the St. Louis
area.  Coral Rice, Franklin Covey Client Partner, St. Louis, says, "Joining
our complementary capabilities will allow us to collaborate in the best
interests of our clients."
    "This strategic alliance creates a win-win for our customers and member
organizations," says Mark Redohl, AAIM's Vice President of Education Services.
"AAIM will offer to its member organizations two of Franklin Covey's
foundational courses, The 7 Habits of Highly Effective People(R) and What
Matters Most(R).  AAIM Member Companies will also receive Franklin Covey's
lowest-tiered discount, up to 20 percent on most products."
    AAIM and Franklin Covey look forward to a quick start and immediate
co-marketing, based on their relationship, established during the last year.
    "I am confident that the excellent reputations and complementary offerings
of both companies, combined with our experience working with each other, will
make this one of the more successful alliances in the area," comments Joe
Ryan, Vice President, Member Services, at AAIM.
    "Current and prospective customers will welcome this alliance, because it
creates more value for them in greater resources and depth in capabilities as
well as ease in access," adds Kris Siddoway, Franklin Covey Managing Director,
Chicago Region, (which region includes St. Louis).

    About AAIM Management Association
    AAIM Management Association is St. Louis' leading business resource and
has more than 1,000 member companies.  AAIM is the regions foremost provider
of performance skills training and consulting.  AAIM assists corporate members
in total quality management and cost containment by providing current business
information, reference checking, customer and employee surveys, education,
human resource management services, outplacement, group purchasing for health
care, workers' compensation insurance and other benefit programs.

    About Franklin Covey
    Franklin Covey is the leading global professional services firm offering
learning and performance solutions to assist professionals and organizations
to measurably increase their effectiveness in Productivity, Leadership,
Communication and Sales.  Organizational clients include 80 of the Fortune
100, more than three-quarters of the Fortune 500, thousands of smaller and
mid-sized businesses as well as numerous government entities.  Organizations
and their professionals access Franklin Covey's products and services through
professional consulting services, licensed client facilitators, public
workshops, catalogs, 128 retail stores and the Internet (franklincovey.com).
More than 3,500 Franklin Covey associates provide professional services and
products in 44 offices in 33 countries in 33 languages.


SOURCE AAIM Management Association




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    CONTACT:
    Sherry Billy of AAIM Management Association,
    314-968-3600, sherry@aaimstl.org; or Rhonda Brown of Franklin
    Covey, 801-817-6440, rhbrow@franklincovey.com, for AAIM