NEW YORK, March 3 /PRNewswire/ -- Veteran information technology executive
William C. Pratt has been named chief information officer and senior vice
president for technology of PR Newswire, the world leader in electronic news
release distribution, PRN President Ian Capps announced today.
(Photo: http://www.newscom.com/cgi-bin/prnh/19990303/HSW001B )
"Bill will lead the strategic planning and development of PR Newswire's
global infrastructure as we enter the next Millennium," Capps said. "His
broad experience in content management and Internet technologies will ensure
that PR Newswire continues to provide its members with exceptional service and
cutting-edge tools to distribute their messages, announcements and photos
accurately and instantaneously."
Pratt, 40, joins PRN from Bantam Doubleday Dell, where he was in charge of
the complete restructuring of the publisher's technology base and the
introduction of new Internet and database access services.
"I am excited about being part of PR Newswire and I am looking forward to
providing leadership and management to the entire technology services team,"
said Pratt, a native of western Massachusetts who currently lives in Wayne,
N.J. "PRN already provides its members with a vast array of advanced
multimedia services. We will be working to create even more interactive
services for both journalists and public relations professionals as we
champion information exchange on the Internet."
With two decades of experience, Pratt will be responsible for all of PRN's
wire, fax, Internet and e-mail distribution capabilities as well as its
Internet services. PRN operates 16 interactive web sites including the
journalists-only PRN Press Room, http://www.prnmedia.com, and NEWSdesk
International, http://www.newsdesk.com, the Internet-based news retrieval and
tracking system. PRN's web-based tools include multimedia applications such
as live webcasting of conference calls and archived video and audio clips.
Pratt also will oversee the global technology infrastructure and
coordinate all of PRN's global technology teams. He assumes duties held by
Pat Touanen, who retired in December but remains actively involved in the
development of PRN's global network and other special projects.
Previously chief technology officer of a division of Simon & Shuster,
Inc., Pratt also was a manager at AT&T communications and a senior consultant
at Arthur Andersen & Co. in New York. He earned an MBA from the Rutgers
School of Management in 1987 following his undergraduate degree in economics
from Drew University in 1980.
PR Newswire is the world leader in the electronic distribution of
full-text news releases to the media and financial community. With 29 U.S.
bureaus, five overseas bureaus, an exclusive partnership with Canada NewsWire
and its vast network of wire, fax, e-mail and Internet delivery, PRN serves
the news release needs of public relations and investor relations
professionals worldwide.
For more information, please contact: Renu K. Aldrich, PR Newswire's
public relations manager, at Renu_Aldrich@prnewswire.com.
SOURCE PR Newswire
 back to top
Related links:
http://www.prnmedia.com
http://www.newsdesk.com http://www.prnewswire.com
Photo Notes:http://www.newscom.com/cgi-bin/prnh/19990303/HSW001B
CONTACT:
Renu K. Aldrich, public relations manager of
PR Newswire, 212-282-1929, or pager, 800-503-2654, or
Renu_Aldrich@prnewswire.com
|
