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Panasonic Announces Major Cross Industry Collaboration & Demonstrates New DVD-Audio Technologies for the OEM Market at 2003 World Congress

Press Conference Monday March 3, 1:00 - 1:45 p.m. - SAE Press Conference Room

    Known for its astounding audio and video technologies, Panasonic will use
the SAE World Congress Exposition, March 3-6, 2003 in Detroit's Cobo Center,
as the backdrop for presentation of its DVD-Audio systems for the OEM market.
    Designed to play DVD-Audio discs as well as a variety of media including
CD's, these systems use the latest audio technology to reproduce 5.1 channels
of uncompressed surround sound music and are being specifically engineered by
Panasonic for automotive applications.

    Show highlights include:
    *  Press conference to discuss Panasonic developments to enable upcoming
automotive DVD-Audio Systems.
    *  Announcement of a significant collaboration between Panasonic
Automotive Electronics Company and a leader in the music industry.
    *  A new generation of DVD-Audio ready speakers, multi-channel amplifiers
and in-dash receivers that are matched by a breadth of new software titles
from leading music companies.
    *  Product Demonstrations including a HUMMER H2 outfitted with a complete
DVD-Audio system, featuring 5.1 channels of uncompressed surround sound, to
fully illustrate the incredible in-vehicle experience.  The H2 on display also
features next generation DVD-Video Systems and an Automotive Camera System for
Parking Assistance
    *  Sponsorship of the SAE Technology Theater Advanced Electronics Program

    Call any of the contacts below to confirm your attendance at the press
conference, arrange a demonstration of new Panasonic DVD-Audio products or to
set a booth appointment with company executives.

    Who:    Panasonic Automotive Electronics Company

    What:   Press conference announcing a significant collaboration between
Panasonic Automotive Electronics Company and a leader in the music industry.
DVD-Audio Listening Demonstrations at Panasonic Exhibition located adjacent to
the SAE Technology Theater

    When:   Press Conference - Mon., March 3, 1:00 - 1:45 p.m.
            Product Demonstrations - Mon., March 3, 8:00 a.m. - 4:30 p.m.

    Where:  Press Conference
            Cobo Center Press Conf. Room

            DVD-Audio Demonstrations in HUMMER H2
            Panasonic Exhibit - SAE Technology Theater
            Detroit, MI

            Call for Appointment

    CONTACT:  Jeff Samuels of Panasonic, +1-201-392-4571; Mida Giragosian of
Lapides Publicity Group, +1-248-399-8200, or cell: +1-248-752-1267, for
Panasonic; or Bill Hawkins of New Directions, +1-609-951-2230.


SOURCE Panasonic




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