NEW YORK, March 4 /PRNewswire/ -- WABC-TV is the most-watched station in
the New York market, posting a 4.9 rating/11 share and delivering more
households Monday-Sunday 6am-2am, than any other station in the DMA. This is
according to Nielsen's February'04 overnight ratings data, which also shows
"Eyewitness News" finishing in first place in the Monday-Friday local news
races at 5am, 6am, 12pm and 6pm, while in a tie for the largest share at 5pm.
In addition to being the ratings leader, ABC/7 shows rating and share
growth in several key areas over last year. Highlights of the station's
powerful performance in the February'04 sweeps period include:
* Top-rated News at 6pm - "Eyewitness News" is the winner with a 7.2
rating/13 share, Monday-Friday. It holds a 13% ratings advantage over
nearest competitor "NewsChannel4 at 6", while also beating WCBS-TV's
newscast by 89% and more than quadrupling WNYW-TV's news ratings.
Bill Ritter, Liz Cho, Sam Champion and Scott Clark comprise the
Monday-Friday "Eyewitness News" team.
At 5pm, "Eyewitness News" concludes a down-to-the wire race by
delivering a 6.70 rating/14 share to the 6.77 rating/14 share posted
by WNBC-TV's "Live At Five, " a difference of only 5,000 TV
households. Diana Williams, newly announced co-anchor Sade Baderinwa,
and Sam Champion make up the 5pm "Eyewitness News" team.
* Top-rated Midday Newscast - "Eyewitness News At Noon" with Steve
Bartelstein and Sade Baderinwa wins the midday news race with a 5.5
rating/16 share, and is the only midday newscast to increase its
share, gaining one point year-to-year.
* Top-rated News at 5am and 6am - "Eyewitness News" with Lori Stokes,
Steve Bartelstein and Bill Evans takes first place in both the 5am and
6am news races, delivering a 2.1 rating/12 share and a 3.8 rating/15
share, respectively. Both editions of "Eyewitness News" show growth
over last February's ratings, with the 5am gaining 11% and the 6am
gaining 6%. WNBC-TV's "Today NY 1" at 5am and "Today NY 2" at 6am
both show year-to-year ratings declines, down 36% and 11%,
respectively.
* Strongest Audience Retention - "Eyewitness News" at 11pm is the only
newscast in the time period to build upon its primetime lead-in's
ratings. With Bill Ritter, Liz Cho, Sam Champion and Scott Clark,
"Eyewitness News" delivers a 6.6 rating/12 share, up 5% in ratings and
33% in share over ABC-TV's Primetime average delivery in New York.
* Top-rated Network Morning News/Information Program and 7% Share Growth
- "Good Morning America" continues to win its time period and is the
only M-F 7-9am program to show year-to-year share growth. Up 1 share
point since Feb'03, "GMA" delivers a 4.9 rating/15 share and holds a
17% ratings advantage over its nearest competitor, "The Today Show,"
which is down 19% in ratings from last February.
* Top-rated Network News at 6:30pm - "ABC World News Tonight with Peter
Jennings" wins the network news race with a 7.7 rating/14 share. Its
14 share of audience is double that of the "CBS Evening News with Dan
Rather" and 40% higher than the declining "NBC Nightly News with Tom
Brokaw" share.
* Top-rated Morning Program - "Live! With Regis and Kelly" posts a 5.4
rating/17 share, winning its time period and beating all competing M-F
5a-4p programs. "Live!" is the only 9am program to increase share by
one point over last year.
* Top-rated New Daytime Syndicated Program - "Who Wants To Be A
Millionaire" with Meredith Viera scores a 5.2 rating/16 share and
increases WABC-TV's rating and share performance in the time period by
63% and 67%, respectively.
* Top-rated Early Fringe Program and 17% Share Growth - "Oprah Winfrey"
is the time period winner at 4pm, notching a 6.1 rating/14 share and
increasing its share by 2 points over its year-ago performance.
* Top-rated Access Programs - "Jeopardy!" and "Wheel of Fortune" on ABC/7
continue to dominate in prime access, respectively delivering a 10.4
rating/18 share and a 10.5 rating/17 share.
WABC-TV, Channel 7, is the ABC, Inc. Owned Television Station in New York
City.
FINAL NIELSEN AVERAGES
FEB'04 FEB'03
MON.- FRI. PROGRAMMING RTG/SHR RTG/SHR
WABC-TV M-Su 6am-2am 4.7/11 4.9/11
WCBS-TV M-Su 6am-2am 3.5/ 8 3.6/ 8
WNBC-TV M-Su 6am-2am 4.3/10 4.8/10
WNYW-TV M-Su 6am-2am 2.1/ 5 2.7/ 6
WPIX-TV M-Su 6am-2am 2.9/ 7 3.4/ 7
WWOR-TV M-Su 6am-2am 1.4/ 3 1.9/ 4
WABC Eyewtns News-Early 5-6am 2.1/12 1.9/12
WCBS CBS2 News Morning 5-6am 1.0/ 6 0.8/ 5
WNBC Today New York 1 5-6am 1.4/ 8 2.2/13
WNYW Good Day Wakeup 5-6am 0.8/ 5 0.8/ 4*
WPIX WB11 Morning News 530-6am 1.3/ 7 1.3/ 8
WABC Eyewtns News-Morn 6-7am 3.8/15 3.6/15
WCBS CBS2 News Morning 6-7am 1.3/ 5 1.1/ 4
WNBC Today New York 2 6-7am 3.1/12 3.5/14
WNYW GDNY 1st Edition 6-7am 1.8/ 7 1.9/ 8
WPIX WB11 Morning News 6-7am 1.7/ 7 1.6/ 6
WABC Good Morning America 4.9/15 4.9/14
WCBS CBS Early Show 7 & 730am 1.3/ 4 1.1/ 3
WNBC Today Show 4.2/13 5.2/14
WNYW Good Day NY 2.2/ 7 3.1/ 9
WPIX WB11 Morning News 1.9/ 6 2.1/ 6
WABC Live! With Regis & Kelly 9am 5.4/17 5.6/16
WABC Wayne Brady 10am 3.2/10 3.9/11
WABC The View 11am 4.8/15 4.6/13
WCBS Living with Ali & Jack 9am 1.0/ 3 1.5/ 4*
WNBC Today Show 2 9am 3.3/10 3.4/10
WNBC Ellen 10am 4.3/13 3.8/11*
WNBC Starting Over 11am 1.7/ 5 2.5/ 7*
WNYW Montel Williams 9am 1.6/ 5 2.0/ 6
WABC Eyewitness News at Noon 5.5/16 5.8/15
WCBS CBS2 News Noon 4.9/14 5.3/14
WNYW Fox 5 Live 1130am 1.3/ 4 1.5/ 4
WABC Who Wants To Be A Millionaire 5.2/15 3.2/ 9*
WABC Oprah Winfrey 6.1/14 5.7/12
WCBS People's Court 3.4/ 8 3.4/ 7*
WNBC Judge Judy 5.7/13 5.1/11
WCBS Dr Phil 3pm 3.9/10 3.4/ 9
WNBC Judge Joe Brown 3pm 4.2/11 3.7/ 9
WABC 5pm Eyewitness News 6.70/14 6.7/13
WCBS CBS2 News at 5 3.5/ 7 2.8/ 5
WNBC Live at 5 6.77/14 6.8/13
WNYW Fox5 News at 5 0.9/ 2 1.5/ 3
WABC 6pm Eyewitness News 7.2/13 7.5/13
WCBS CBS2 News at 6 3.8/ 7 3.2/ 6
WNBC NewsChannel 4 at 6 6.4/12 7.2/13
WNYW Fox5 News at 6 0.9/ 2 1.7/ 3
WABC ABC World News Tonight 7.7/13 7.9/13
WCBS CBS Evening News 4.1/ 7 3.7/ 6
WNBC NBC Nightly News 5.9/10 6.8/11
WABC Jeopardy! 10.4/18 11.2/18
WABC Wheel of Fortune 10.5/17 11.6/18
WCBS Hollywood Squares 2.4/ 4 3.5/ 6*
WCBS Entertainment Tonight 3.1/ 5 4.0/ 6*
WNBC Extra 4.6/ 8 4.9/ 8
WNBC Access Hollywood 4.9/ 8 5.9/ 9
WNYW The Simpsons 4.9/ 8 5.1/ 8
WNYW Seinfeld 4.3/ 7 4.2/ 7
WWOR The Parkers 2.7/ 5 3.0/ 5*
WWOR The Parkers 3.0/ 5 3.4/ 5*
WPIX Friends 3.0/ 5 4.8/ 8
WPIX Everybody Loves Raymond 3.8/ 6 5.6/ 9
WABC M-Su. Prime 6.3/ 9 7.0/10
WCBS M-Su. Prime 8.7/13 9.1/13
WNBC M-Su. Prime 8.2/12 9.4/14
WABC 11pm Eyewtns News M-Su 6.6/12 6.9/12
WCBS CBS2 News at 11 M-Su 5.9/10 5.2/ 9
WNBC NewsChannel 4 at 11 M-Su 7.6/13 7.8/13
Source: NY Overnights: Nielsen 2/5/04-3/3/04 and 1/30/03-2/26/03.
(*) = Different program aired in time period.
SOURCE WABC-TV
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Related links:
http://www.abc.com
CONTACT:
Pat Liguori (Research), +1-212-456-3406, for
WABC-TV
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