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UNIVERSAL PICTURES, MARVEL STUDIOS AND MTV NETWORKS PRESENT AN EXCLUSIVE FIRST LOOK AT TEASER TRAILER FOR 'THE INCREDIBLE HULK' IN MULTI-NETWORK 'ROADBLOCK' WEDNESDAY, MARCH 12

   Universal Pictures logo. (PRNewsFoto/Universal Pictures)

LOS ANGELES UNITED STATES
    First Trailer From the Explosive, Action-Packed Epic Starring Edward
  Norton, Liv Tyler, Tim Roth and William Hurt to Debut on Seven Networks
                               Simultaneously

    UNIVERSAL CITY, Calif., March 7 /PRNewswire/ -- The first teaser
trailer for hotly anticipated summer superhero epic "THE INCREDIBLE HULK"
will have its exclusive broadcast debut in a simultaneous "roadblock" on
seven networks on Wednesday, March 12. This first opportunity to see
material from the motion picture will be aired at approximately 9:56 p.m.
EDT/6:56 p.m. PDT on MTV, MTVU, MTV2, VH1, Spike TV, Nick at Nite and CMT.

    (Logo: http://www.newscom.com/cgi-bin/prnh/20060316/LATH064LOGO)

    Following the on-air premiere, the trailer will be immediately posted
on MTV.com for an exclusive period. The trailer will begin showing in
theaters across the country on Friday, March 14, with prints of Rogue
Pictures' DOOMSDAY.

    "THE INCREDIBLE HULK" hits theaters worldwide on June 13, 2008.

    About "THE INCREDIBLE HULK"

    "THE INCREDIBLE HULK" kicks off an all-new, explosive and action-packed
epic of one of the most popular superheroes of all time. In this new
beginning, scientist Bruce Banner (Edward Norton) desperately hunts for a
cure to the gamma radiation that poisoned his cells and unleashes the
unbridled force of rage within him: The Hulk.

    Living in the shadows -- cut off from a life he knew and the woman he
loves, Betty Ross (Liv Tyler) -- Banner struggles to avoid the obsessive
pursuit of his nemesis, General Thunderbolt Ross (William Hurt), and the
military machinery that seeks to capture him and brutally exploit his
power.

    As all three grapple with the secrets that led to The Hulk's creation,
they are confronted with a monstrous new adversary known as The Abomination
(Tim Roth), whose destructive strength exceeds even The Hulk's own. And on
June 13, 2008, one scientist must make an agonizing final choice: accept a
peaceful life as Bruce Banner or find heroism in the creature he holds
inside -- THE INCREDIBLE HULK.

    About Marvel Entertainment, Inc.

    With a library of over 5,000 characters, Marvel Entertainment, Inc. is
one of the world's most prominent character-based entertainment companies.
Marvel's operations are focused on utilizing its character franchises in
licensing, entertainment, publishing and toys. Areas of emphasis include
feature films, DVD/home video, consumer products, video games, action
figures and role-playing toys, television and promotions. Rooted in the
creative success of over sixty years of comic book publishing, Marvel's
strategy is to leverage its character franchises in a growing array of
opportunities around the world. For more information visit
http://www.marvel.com.

    The Incredible Hulk, the Movie (C) 2008 MVL Film Finance LLC. Marvel,
The Incredible Hulk, all character names and their distinctive likenesses:
TM & (C) 2008 Marvel Entertainment, Inc. and its subsidiaries. All Rights
Reserved.

    Super Hero(es) is a co-owned registered trademark.

    About Universal Pictures

    Universal Pictures is a division of Universal Studios
(http://www.universalstudios.com). Universal Studios is part of NBC
Universal, one of the world's leading media and entertainment companies in
the development, production and marketing of entertainment, news and
information to a global audience. Formed in May 2004 through the combining
of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates
a valuable portfolio of news and entertainment networks, a premier motion
picture company, significant television production operations, a leading
television stations group and world-renowned theme parks. NBC Universal is
80% owned by General Electric, with 20% controlled by Vivendi.



SOURCE Universal Pictures




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Related links:
  • http://www.universalstudios.com
  • http://www.marvel.com
    Photo Notes:http://www.newscom.com/cgi-bin/prnh/20060316/LATH064LOGO
    AP Archive: http://photoarchive.ap.org
    PRN Photo Desk, photodesk@prnewswire.com
    CONTACT:
    Michael Moses of Universal Pictures,
    +1-818-777-5926