What:       On the fifth anniversary of Autobytel's successful NASDAQ
                 IPO, President and CEO Jeffrey Schwartz, accompanied by
                 Autobytel board members, senior management and company
                 founder Peter Ellis, will open The NASDAQ Market.

     Where:      NASDAQ MarketSite - 4 Times Square, 43rd and Broadway,
                 Broadcast Studio

     When:       Tuesday, March 23rd at 9:30 am

                 Photos and media interviews available - Contact Joe Foster at
                 323.960.1360 ext. 13

     Why:        Nine years ago, most car-buyers walked into the dealership
                 without the benefit of even basic pricing and comparative
                 information about the cars or trucks they were interested in
                 buying. The transaction experience tended to be stressful and
                 time-consuming. Dealers and automakers relied on costly,
                 inefficient traditional media to market their inventory  ...
                 That is, until Autobytel.com launched in March 1995 and
                 transformed the trillion-dollar auto industry with the click
                 of a mouse. The company empowered consumers with free,
                 comprehensive automotive information and an innovative
                 'no-haggle' buying experience, while providing America's auto
                 dealers with one of the world's most cost-efficient marketing
                 platforms. Today, Autobytel generates over a billion dollars
                 a month for its subscribing dealers, while helping the Web's
                 largest monthly audience of new auto shoppers* make smart,
                 informed buying decisions. The company has also evolved to
                 become a leading provider of marketing and customer retention
                 programs that span the entire industry -- from customer
                 management tools for dealers to dynamic online marketing
                 solutions for automakers. In short, Autobytel has become the
                 place where the majority of manufacturers and more than
                 29,000 dealers nationwide turn to sell more cars for less.

                 Autobytel's vision and leadership have been good for the
                 company as well as for the market it serves; Autobytel
                 recently enjoyed its sixth consecutive quarter of net income
                 and a 500% year-over-year market cap increase.

     Autobytel Through the Years:
     *  Invented online car buying (1995), introducing now-standard 'no
        haggle' car-buying model and providing free consolidated pricing and
        vehicle information
     *  First online car-buying program to offer certified pre-owned vehicles,
        complete with warranties and money-back guarantees
     *  Acquired Carsmart.com and Autoweb.com, key components of what is today
        the Internet's most popular network of car-buying/research sites
     *  Appointed Jeffrey Schwartz as CEO in 2001.
     *  Created web's first integrated suite of Spanish-language vehicle
        research tools. Today Autobytel stands as the most-visited online car-
        buying destination for Hispanic shoppers.
     *  Study by Economics professors at Yale and U.C. Berkeley concludes that
        customers who use Autobytel tally over $240 million dollars a year in
        savings ($400-$650 on each new vehicle purchase)
     *  Launched first public accreditation of dealer customer service by an
        independent, multi-brand online car-buying company -- designed to
        build customer trust and reward dealers who deliver outstanding
        customer service.
     *  Acquired AIC (Automotive Information Center), a trusted provider of
        authoritative vehicle information, providing the industry with
        comprehensive vehicle data and innovative online marketing tools.
     *  Acquired AVV, a leading provider of dealership CRM solutions,
        extending Autobytel's position as a leading provider of
        cost-efficient, innovative CRM solutions for both dealers and
        manufacturers.
     *  Autobytel ranked as the most visited new vehicle buying and research
        network for 2003 according to comScore Media Metrics, attracting an
        average of 7.7 million unique monthly visitors -- 27% more than its
        next-closest competitor.*

    Ticker:  ABTL

    Satellite Feed Information:  The Market Open ceremony is available live
via satellite feed from 9:20 a.m. to 9:35 a.m. on Galaxy 4R C/transponder 21.
The downlink frequency is 4120 vertical; audio: 6.2/6.8. The feed can also be
found on Waterfront fiber 1623. If you have any questions, please contact the
NASDAQ Traffic Department at (646) 441- 5220.

    Web Cam Information: http://nasdaq.com/reference/marketsite_about.stm

    About Autobytel Inc.
    Autobytel Inc. (Nasdaq: ABTL), a leading Internet automotive marketing
services company, helps retailers sell cars and manufacturers build brands
through marketing, advertising and CRM (customer relationship management)
tools and programs.  The Company owns and operates the automotive websites
Autobytel.com, Autoweb.com, Carsmart.com and AutoSite.com, as well as AIC
(Automotive Information Center), a leading provider of automotive marketing
data and technology.  Autobytel is the industry leader in dealership lead
management and CRM solutions and owns and operates AVV, Inc., a leading
provider of dealership CRM and data extraction services.   Autobytel generates
over a billion dollars a month in car sales for dealers through its services
and was the most visited new car buying and research destination in 2003,
reaching millions of car-shoppers as they made their vehicle buying decisions.

    * comScore Media Metrix 2003

     Contact:
     Media Relations
     Melanie Webber, Autobytel Inc., 949.862.3023, (melaniew@autobytel.com)
     Betsy Smith Isroelit, RBI Communications, 323.960.1360 x17
       (betsy@rbicom.com)
     Joe Foster, RBI Communications, 323.960.1360 x13 (joe@rbicom.com)

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