Partnership Brings SAT Study Aid to Market
SAN DIEGO, March 14 /PRNewswire/ -- M7 Networks Inc. (http://www.m7networks.com),
a leading trusted partner and enabler of advanced wireless services, announced
today that VOCEL, a leading provider of educational content to mobile
subscribers, is using the company's Application "Wake-Up" solution to offer
Princeton Review SAT study aids over mobile phones.
"VOCEL prides itself on relationships with industry leaders. M7 Networks'
technology and services have allowed for some of the most inventive
application services to come to market, beginning with our wireless study
aid," said Carl Washburn, CEO of VOCEL.
The Princeton Review test preparation is available today. Subscribers
download the application and, with Application "Wake-Up" technology, are able
to begin receiving multiple-choice practice questions via their mobile phones,
similar to those found on the Scholastic Aptitude Test (SAT).
"We are pleased to partner with VOCEL to enable the delivery of wireless
study aids to students," said William Erickson, CEO and president of M7
Networks. "Our Application 'Wake-Up' solution enables 'push' technology to
applications on mobile devices in a secure environment. The mobile version of
the Princeton Review SAT study aid is a great use of Application 'Wake Up' to
ensure content is pushed to mobile users who require it and when they want
it."
"We are thrilled to be the first educational services company to utilize
M7 Networks' Application 'Wake Up' technology to deliver our content to
students," said Andy Lutz, vice president of development for Princeton Review.
"Today's cell phone is clearly the ubiquitous hand-held device of choice,
offering functions that go well beyond those of a traditional phone. Why not
also allow students to learn on the fly using that device?"
"It's unbelievably easy to use and it certainly beats carrying around a
heavy book," said James Moberly, a student from San Diego who signed on for
the service. "Since I'm always rushing around from place to place, it's so
convenient for me to just study on my phone when I have a moment to catch my
breath."
M7 Networks' Application "Wake-Up" solution provides mobile publishers
with easy-to-use interfaces to access the Wake Up functionality. M7's
solution also provides a robust and secure environment that offers many
advantages to the publisher and mobile carrier including security, subscriber
management services and a strong, scaleable infrastructure.
About VOCEL
VOCEL is a publisher of premium branded mobile phone applications. VOCEL
has branding and content partnerships with The Princeton Review and the United
States Postal Service. It is based in San Diego, California, and is privately
held.
About M7 Networks
M7 Networks is a neutral trusted partner delivering solutions and services
for the creation and management of intelligent mobile communities. M7
connects wireless carriers, content providers and end users around data
content. M7's services provide a foundation for increased brand awareness,
customized end user experience, enhanced loyalty and incremental revenue
streams. Based in La Jolla, California, M7 Networks was founded in 2000 with
funding from QUALCOMM, Enterprise Partners, and Sienna Ventures. For more
information, visit http://www.m7networks.com or email info@m7networks.com.
M7 and M7 Networks are registered trademarks of M7 Networks Inc. All
other trademarks are the property of their respective owners.
Contact:
Valerie Christopherson or
Katy Lim
Bock Communications, Inc.
+1 714 540 1030 ext. 17/19
vchristopherson@bockpr.com
klim@bockpr.com
SOURCE M7 Networks Inc.
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Related links:
http://www.m7networks.com
CONTACT:
Valerie Christopherson, ext. 17,
vchristopherson@bockpr.com, or Katy Lim, ext. 19,
klim@bockpr.com, both of Bock Communications, Inc.,
+1-714-540-1030, for M7 Networks Inc.
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