World's Largest Online Marketplace for Used Cars to Implement E.piphany(TM)
CRM Software to Power Dealer Relations and Customer Support Initiatives
SAN MATEO, Calif., March 19 /PRNewswire-FirstCall/ --
E.piphany, Inc. (Nasdaq: EPNY), a full-suite provider of customer relationship
management (CRM) software, today announced that AutoTrader.com purchased and
has begun the first phase of implementing E.piphany's marketing, sales and
service software applications to power AutoTrader.com's client activity and
relationship system (CARS) -- the foundation of the company's dealer and
customer support infrastructure.
(Photo: http://www.newscom.com/cgi-bin/prnh/20020724/EPNYLOGO )
AutoTrader.com President and CEO Chip Perry said: "We required a CRM
system that offered the flexibility to match our unique business processes, in
order to drive top-tier service, support, sales and marketing functions.
After an extensive review of several CRM software suites, E.piphany's full
footprint software solution was the clear choice. It offered a proven track
record and the flexibility to meet our corporate goals. Furthermore,
investing in a strategic CRM initiative at this stage of our development
indicates our commitment to set the pace as the leader in online auto
classifieds, and requires a system that can adapt and scale as our company
grows."
"AutoTrader.com is investing in the future of its already outstanding
dealer and customer support network, and we're honored to be a cornerstone of
that strategy," said Roger Siboni, president and CEO of E.piphany. "We
continue to demonstrate traction with our full family of E.piphany E.6
software applications, and customers like AutoTrader.com who choose our
solutions are poised for greater competitive advantage by optimizing business
processes, enhancing the customer experience and maximizing the value of each
customer interaction."
About E.piphany
E.piphany is a leading provider of marketing, sales and service solutions
for the largest global enterprises. The company's integrated CRM suite, the
E.piphany E.6 software solution, is driven by real-time intelligence to enable
global businesses to better understand their customers and take the optimal
actions to improve customer satisfaction, increase revenue and reduce costs.
E.piphany E.6 solutions are built on the industry's most advanced,
component-based CRM platform, resulting in fast and easy deployment and
adoption. Leading companies, including more than 35 of the Fortune 100, use
E.piphany software products to enhance their customers' experience, enable
organizational effectiveness and drive value. With worldwide headquarters in
San Mateo, California, E.piphany has regional operations and offices
throughout North America, Europe, Asia Pacific, Japan and Latin America. For
more information, visit us at http://www.epiphany.com .
About AutoTrader.com
AutoTrader.com, created in 1997 and headquartered in Atlanta, Ga., is the
Internet's leading auto classifieds marketplace and a comprehensive consumer
information website. Serving as matchmaker, AutoTrader.com unites buyer and
seller online -- dramatically improving the way people research, locate and
advertise cars. AutoTrader.com aggregates in a single location a
comprehensive database of more than 2.2 million vehicle listings from
40,000 dealers and 250,000 private owners, which provide the largest selection
of vehicles attracting more than 6 million unique visitors every month.
AutoTrader.com is a majority-owned subsidiary of Manheim Auctions, Inc.,
the world's largest operator of wholesale auto auctions since 1945. Manheim
Auctions, a wholly owned subsidiary of media conglomerate Cox Enterprises,
Inc., is AutoTrader.com's principal owner and a key investor along with
Landmark Communications, ADP, Inc., and the venture capital firm Kleiner
Perkins Caufield & Byers. For more information, visit
http://www.autotrader.com or call 1-800-353-9350.
NOTE: E.piphany and E.6 are trademarks of E.piphany, Inc. All other
trademarks are the property of their respective owners.
SOURCE E.piphany, Inc.
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Related links:
http://www.epiphany.com
Photo Notes:
NewsCom:
http://www.newscom.com/cgi-bin/prnh/20020724/EPNYLOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, 1-888-776-6555 or +1-212-782-2840
CONTACT:
investors, Todd Friedman, +1-650-356-3934, or
tfriedman@epiphany.com, or media, Kim Stocks, +1-650-356-5863, or
kstocks@epiphany.com, both of E.piphany; or Brooke Chilen of
Applied Communications, +1-415-365-0222, or
bchilen@appliedcom.com, for E.piphany; or Lisa Uhl of
AutoTrader.com, +1-404-847-6361, or lisa.uhl@autotrader.com
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