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NVIDIA Launches Comprehensive Shader Model 3.0 Development Kit

   NVIDIA LOGO
NVIDIA corporate logo. (PRNewsFoto)[AS AG]
SANTA CLARA, CA USA
   NVSDK Delivers Revolutionary Development Environment; Readies Developers
                  for Forthcoming Generation of NVIDIA GPUs

    GAME DEVELOPERS CONFERENCE, SAN JOSE, Calif., March 24
/PRNewswire-FirstCall/ -- NVIDIA Corporation (Nasdaq: NVDA), the worldwide
leader in visual processing solutions, today announced the availability of a
new software development kit (NVSDK) for 3D artists and programmers.  NVSDK,
led by NVIDIA's new FX Composer tool, arms developers with a comprehensive
development environment for the creation and optimization of advanced shader
effects, specifically those enabled by Microsoft(R) DirectX(R) 9.0 Shader
Model 3.0 (Pixel Shader 3.0 and Vertex Shader 3.0).
    (Logo:  http://www.newscom.com/cgi-bin/prnh/20020613/NVDALOGO )
    "The latest NVSDK gives developers the software tools they need to create
and deploy advanced shader effects more quickly and efficiently," said
Mark Daly, vice president of content development at NVIDIA.  "With tools like
FX Composer, developers actively working with DirectX 9.0 are encouraged to
push the envelope with new levels of visual effects, knowing that NVIDIA will
soon deliver a high-performance graphics hardware platform that is able to
exploit DirectX 9.0 to its fullest."
    Shader Model 3.0 enables developers to achieve a class of film-quality
effects never before possible in real-time game rendering.  NVIDIA's native
support for this technology advancement in its next-generation hardware
platform presents an exciting opportunity for developers, as it allows for the
adoption of more flexible and natural programming methods.  The results will
yield a higher caliber of visually stunning games with distinct improvements
in materials, lighting, and scene complexity that mirror real-world
situations.
    FX Composer delivers a high-powered, integrated developer environment,
with unique real-time preview, shader optimization, and de-bugging features.
With this tool, developers will be able to more efficiently create and tune
advanced shader effects, and then simulate performance across the entire
award-winning family of GeForce(TM) FX GPUs.
    In addition to FX Composer, the NVSDK provides developers with a wealth of
resources, including whitepapers, presentations, and demos.  For more
information or to download NVSDK, please visit http://developer.nvidia.com .

    About NVIDIA
    NVIDIA Corporation is a market leader in visual computing technology
dedicated to creating products that enhance the interactive experience on
consumer and professional computing platforms.  Its graphics and
communications processors have broad market reach and are incorporated into a
wide variety of computing platforms, including consumer digital-media PCs,
enterprise PCs, professional workstations, digital content creation systems,
notebook PCs, military navigation systems and video game consoles.  NVIDIA is
headquartered in Santa Clara, California and employs more than 1,800 people
worldwide.  For more information, visit the Company's Web site at
http://www.nvidia.com ( http://www.nvidia.com ).

    Certain statements in this press release, including any statements
relating to the Company's performance expectations for NVIDIA's family of
products and expectations of continued revenue growth, are forward-looking
statements that are subject to risks and uncertainties that could cause
results to be materially different than expectations.  Such risks and
uncertainties include, but are not limited to, manufacturing and other delays
relating to new products, difficulties in the fabrication process and
dependence of the Company on third-party manufacturers, general industry
trends including cyclical trends in the PC and semiconductor industries, the
impact of competitive products and pricing alternatives, market acceptance of
the Company's new products, and the Company's dependence on third-party
developers and publishers.  Investors are advised to read the Company's Annual
Report on Form 10-K and quarterly reports on Form 10-Q filed with the
Securities and Exchange Commission, particularly those sections entitled
"Certain Business Risks," for a fuller discussion of these and other risks and
uncertainties.

    NOTE:  All company and/or product names may be trade names, trademarks
and/or registered trademarks of the respective owners with which they are
associated.  Features, pricing, availability, and specifications are subject
to change without notice.


SOURCE NVIDIA Corporation




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