Largest Mobile Operator in Denmark will roll out ScanLife Platform for
Mobile Devices
NEW YORK, March 25 /PRNewswire/ -- Scanbuy, a global leader in mobile
2D barcode and marketing solutions, announced today that TDC, Denmark's
leading provider of mobile communications, will support its ScanLife
platform and become only the second carrier in Europe to commercially
release a 2D barcode service.
TDC and Scanbuy will provide software for free download on subscribers'
handsets as well as the ScanLife Code Registry and Management platform for
marketers and content providers to create and manage 2D barcodes.
Interested subscribers in Denmark can text SCAN to 1231 in order to
download the ScanLife application. ScanLife will support EZcodes, which are
designed for a broad range of camera phones to quickly recognize and
process information.
TDC is the leading provider of communications solutions in Denmark and
a burgeoning player in the Nordic business market. The company developed
from a traditional provider of landline and mobile services into a provider
of modern communications solutions. TDC chose Scanbuy because of its
complete solution and its deep experience in launching integrated 2D
barcode solutions in several other markets.
"We are extremely pleased that TDC has decided to partner with Scanbuy
for the first rollout of its kind in this region," said Jonathan Bulkeley,
Chief Executive Officer of Scanbuy. "As the leader in its market, TDC has
clearly separated itself by focusing on providing innovative technologies
to their customer base."
The ScanLife platform has also been deployed in France, Spain, the
Philippines, the Greater China Region, Brazil and the United States.
Several other markets are expected to launch throughout 2008.
For more information on Scanbuy, please visit http://www.scanbuy.com or
http://www.scanlife.com.
About Scanbuy
Scanbuy is the leading global provider of mobile marketing solutions
that use the camera phone as the link between the physical world and the
digital world. Scanbuy's 2D barcode capture technology is revolutionizing
the way media companies, marketers, handset manufacturers and carriers
around the world provide information and services to consumers on their
mobile phones. Founded in 2000, Scanbuy has a strong and growing
intellectual property base in 2D barcode technology. The company's
investors include Longworth Venture Partners, Masthead Venture Partners and
Hudson Ventures.
SOURCE Scanbuy
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Related links:
http://www.scanbuy.com
http://www.scanlife.com
CONTACT:
Mike Manning of Cohn & Wolfe for Scanbuy,
+1-212-798-9787, or mike_manning@cohnwolfe.com
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