Hip-Hop Fans Welcome Long Awaited Sequel to the Multi-Million Unit Selling
50 Cent: Bulletproof
LOS ANGELES, March 27 /PRNewswire/ -- Sierra Entertainment, a division
of Vivendi Games, announced today that 50 Cent will reprise his role as
video game hero with the upcoming sequel to the hit 2005 PlayStation(R)2
computer entertainment system and Xbox game with 50 Cent: Blood on the Sand
(TM). 50 Cent and G Unit's Lloyd Banks, Tony Yayo and DJ Whoo Kid will star
and provide voice and likeness in the upcoming video game this fall on Xbox
360(R) video game and entertainment system, and PLAYSTATION(R)3 computer
entertainment system.
In this fictional story to the multi-million unit seller Bulletproof
video game, players will be able to play as one of the world's biggest
hip-hop stars in an all out battle to protect 50 Cent's assets and to
collect payment from a crooked overlord.
"We are taking this sequel to the next level with exciting combat and
gunplay, new original music, great graphics and a new story," said 50 Cent.
"50 Cent: Blood on the Sand will have everything my fans are looking for in
a 50 Cent game."
The 50 Cent: Blood on the Sand video game will feature multi-player
drop-in and drop-out co-op, interactive counter-kills, driving, and aerial
combat. Following the success of the 2005 Spike TV Video Game Award winning
Best Original Song, "We May Be Crazy" 50 Cent: Blood on the Sand will be
packed with more exclusive unreleased music from 50 Cent and G-Unit.
"50 Cent and shooter fans everywhere came out to support 50 Cent in
Bulletproof and made it a multi-million unit selling video game," said Al
Simone, senior vice president of Global Marketing for Sierra Entertainment.
"Gamers will be excited that 50 Cent: Blood on the Sand provides the
ultimate next-gen 50 Cent game experience to ever fit into one disc."
The 50 Cent: Blood on the Sand video game is written by Kamran Pasha,
Producer of Bionic Woman, and is being developed by Swordfish Studios. For
more information, please visit the game's official Web site at
http://www.50bloodonthesand.com.
Vivendi Games Mobile is also making 50 Cent: Blood on the Sand
available for mobile phones throughout North America and Europe.
About Swordfish Studios
Founded in 2002 Swordfish Studios is one of Europe's most respected
game development studios, awarded 'Best New UK Studio' (DEVELOP Industry
Excellence Awards) and 'Best Company' (TIGA Awards) in 2004. Headquartered
in Birmingham U.K. and with a satellite studio in Manchester, the studio
has designed and developed many top-selling titles. Swordfish is currently
working on 50 Cent: Blood on the Sand and an undisclosed next generation
title. For more information, visit http://www.swordfishstudios.com
About Sierra Entertainment
Sierra Entertainment (http://www.sierra.com), a global division of
Vivendi Games, creates and publishes innovative, high-quality interactive
entertainment for videogame systems, handheld gaming devices and personal
computers. Sierra Entertainment features a portfolio of titles based on
original IP and popular licenses from industry-leading content partners,
including F.E.A.R (R), Crash Bandicoot(R), Spyro The Dragon(R),
Scarface(TM) and Ice Age(TM). Sierra Entertainment has four integrated
internal studios providing creative talents and development capabilities
across multiple gaming genres: High Moon Studios in San Diego, CA; Massive
Entertainment in Malmo, Sweden; Radical Entertainment in Vancouver, B.C.;
and Swordfish Studios in Birmingham and Manchester, England.
Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks
of the Microsoft group of companies. "PlayStation", "PLAYSTATION" and "PS"
Family logo are registered trademarks of Sony Computer Entertainment Inc.
SOURCE Sierra Entertainment
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Related links:
http://www.sierra.com
http://www.swordfishstudios.com
http://www.50bloodonthesand.com
CONTACT:
Michael Cerven of Sierra Entertainment,
+1-310-431-4833, michael.cerven@sierra.com; or Laura Weir of 47
Communications, +1-323-658-1200, laura@fortyseven.com
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