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Research and Markets: UK Mortgage Market 'Innovation' - Required for Future Success

   Research and Markets logo. (PRNewsFoto)

LONDON XEN
    DUBLIN, Ireland, March 29 /PRNewswire/ -- Research and Markets
(http://www.researchandmarkets.com/reports/c14711) has announced the addition
of UK Mortgage Innovations: Lessons from Abroad to their offering.
    (Logo:  http://www.newscom.com/cgi-bin/prnh/20040820/RESEARCH )
    The UK mortgage market is one of the most sophisticated mortgage markets
in the world, offering a choice of more than 4,000 products to customers. It
is also one of the most competitive where there is a growing need for lenders
to devise winning strategies. In such a highly saturated market, 'innovation'
can prove to be a determining factor in differentiating between future winners
and losers.
    The Stable Repayment Choice is an interesting concept, which is likely to
be applicable in the UK. It combines the advantages of a variable rate and a
flexible mortgage with the security attached to a fixed rate product. By
allowing borrowers to determine the maximum monthly repayment they can afford,
the feature acts as an interest/repayment cap.

    This report focuses on the UK and foreign mortgage markets.
    It covers various fields, namely: pricing, mortgage-related protection
cover, product, repayment options and retention strategies.
    As well as providing detailed case studies from the UK and foreign
mortgage markets.
    The report also highlights mortgages linked to a basket of foreign
currencies that are more likely to have a niche appeal, should they be
introduced in the UK. UK borrowers of a high-income level and those earning
their salary in foreign currencies such as expatriates position themselves as
potential target customers.

    Reasons to Purchase
    -- Learn about innovations in overseas mortgage markets across various
       aspects of the marketing mix.
    -- Gain a detailed assessment of the applicability of foreign mortgage
       innovations in the UK mortgage market.
    -- Give you a competitive edge by allowing you to differentiate your
       mortgage proposition through the acquired knowledge.

    Chapters Include:
    -- Introduction
    -- Pricing and Protection
    -- Product Design and Repayment Options
    -- Customer Retention Strategies
    -- Conclusions
    -- Appendix

    For more information visit
http://www.researchandmarkets.com/reports/c14711

     Laura Wood
     Senior Manager
     Research and Markets
     press@researchandmarkets.com
     Fax: +353 1 4100 980


SOURCE Research and Markets




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Related links:
  • http://www.researchandmarkets.com/reports/c14711
    Photo Notes:http://www.newscom.com/cgi-bin/prnh/20040820/RESEARCH
    CONTACT:
    Laura Wood, Senior Manager, Research and
    Markets, press@researchandmarkets.com, Fax: +353-1-4100-980