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Playboy.com Names TV's Sexiest Financial Anchors

          Fans Invited to Vote for Their Favorite 'Bear Market Babe'

    NEW YORK, April 5 /PRNewswire/ -- With no end in sight to the crashing
stock market, Playboy.com has decided to celebrate the women who can put a
smile on even the most impoverished investor's face.  Beginning today,
Playboy.com highlights financial television's beautiful and brainy anchors
with their first-ever "Bear Market Babes" poll.  Fans who log-on to
http://www.playboy.com/sex/feature/bearmarket/ now through May 1 can vote for
their favorite financial femme fatale from among the eight chosen by the
Playboy.com editorial staff:

    Stacee Barcelata -- Tech TV
    Maria Bartiromo -- CNBC
    Willow Bay -- CNN
    Monica Bertran -- Bloomberg
    Molly Falconer -- FOX News Channel
    Prue Lewarne -- Bloomberg
    Susan McGinnis -- CBS
    Jennifer Westhoven -- CNN

    "Bear Market Babes" is the latest fan poll to appear on Playboy.com.
Other recent polls include the phenomenally popular "Sexiest Sportscaster"
(won by CBS Sports' Jill Arrington with 26% of the vote), and the current
"Ultimate Survivor Poll 2."  Elisabeth, the footwear designer from Boston, is
currently in the lead with 56% of the vote; fans can continue to vote through
the first week of May when the series ends its television run.


SOURCE Playboy.com




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    CONTACT:
    Laura Sigman of Playboy.com, 212-261-5000,
    ext. 3907, or lsigman@playboy.com