-- EBWorld.com Expects Partnership To Yield Significant Increase In Sales
Referrals
-- IGN Is The Number One Games Network On The Internet
WEST CHESTER, Pa., April 12 /PRNewswire/ -- Electronics Boutique Holdings
Corp. (Nasdaq: ELBO), the world's largest specialty retailer of electronic
games, today announced that EBWorld.com, the Company's separate e-commerce
division, has entered into an agreement to be the exclusive online games
retailer for the IGN network of sites. With this agreement, EBWorld.com will
extend opportunities for IGN users to pre-order the hottest new game titles
online before they are available in retail stores. To enhance the commerce
relationship, EBWorld.com and IGN are currently providing visitors to the
http://www.ign.com network of websites easy access to online games purchases and have
plans to include a co-branded news section on the http://www.ebworld.com website.
IGN is the largest computer and video games destination on the Internet
and number one games network in terms of content, unique traffic, time spent
on the site and frequency of visitors. The network averages nearly two
million unique visitors every month. Additionally, IGN is part of the newly
formed online media company Affiliation Networks, Inc., which supports its
networks and partners with sales and marketing services, audience development
and promotional opportunities that are beyond the reach of most independent
sites.
"We believe our partnership with IGN is representative of the tremendous
growth opportunities that exist to expand our Internet presence and increase
e-commerce sales," commented Seth Levy, President of EBWorld.com. "IGN is one
of the largest website communities and top informational sources on the net
appealing to our target customers. Since the set up of this agreement in
early February, monthly sales referrals for EBWorld.com have increased
significantly. We are confident that this relationship will be an integral
component of the aggressive growth plans we have for our Internet business in
fiscal 2000 and beyond."
Electronics Boutique is the leading specialty retailer of video and
computer games and also sells video game hardware, PC productivity software
and accessories. The company currently operates 547 stores in 45 states,
Puerto Rico, Canada, Australia and South Korea, primarily under the names
Electronics Boutique and Stop 'N Save Software. The company has also
established a separate e-commerce division, EBWorld.com, Inc., to accelerate
the growth of its Internet business. During fiscal 1999, there were more than
10 million visits to the company's website at http://www.ebworld.com.
This press release contains "forward-looking statements." Electronics
Boutique ("EB") is including this statement for the express purpose of
availing itself of the protections of the safe harbor provided by the Private
Securities Litigation Reform Act of 1995 with respect to all such forward-
looking statements. These forward-looking statements are subject to risks and
uncertainties that could cause actual results to differ materially. These
risks include, but are not limited to, EB's dependence on the continued
introduction of new and enhanced video games and PC hardware and software;
the cyclical nature of the video game market; the rapid technological changes
which occur in the video game and PC industry; EB's ability to open and
operate new stores on a profitable basis; the intensely competitive nature of
the electronic game industry and its rapid changes in consumer preferences and
frequent new product introductions; the seasonal nature of the retail
industry; EB's dependence on its suppliers for products; risks inherent to
conducting international operations; and consumer spending patterns and
prevailing economic conditions. Please refer to Electronics Boutique's
registration statement on Form S-1 on file with the SEC for a more detailed
discussion of these and other risks that could cause results to differ
materially.
SOURCE Electronics Boutique Holdings Corp.
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Related links:
http://www.ebworld.com
CONTACT:
John R. Panichello, Chief Financial Officer
of Electronics Boutique, 610-430-8100; or Analyst Info, Lynn
Sawyer-Landau, or Media Info, Alan Goldsand of The Financial
Relations Board, 212-661-8030
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