Automaker Named Vehicle Manufacturer of the 2007 SEMA Show
DIAMOND BAR, Calif., April 17 /PRNewswire/ -- As a long-time partner in
the automotive specialty-equipment industry, Toyota Motor Sales, Inc. is
deepening its support for the market by participating as the Vehicle
Manufacturer of the 2007 SEMA Show. This will mark the first time the
automaker will serve as the Vehicle Manufacturer of the Show.
"SEMA members and the automotive specialty-equipment industry have
benefited immensely from Toyota's long-time support," said Carl Sheffer,
SEMA vice president of OEM relations. "By serving as the Vehicle
Manufacturer of the 2007 SEMA Show, Toyota is reinforcing and strengthening
what it has been doing for years. They are solidifying an already-existing
partnership."
In addition to exhibiting at the SEMA Show, Toyota supports SEMA's
project vehicle program with SEMA members, provides SEMA members with
hands-on early access to vehicles, and takes part in the association's OEM
roundtable program. Also, Scion, a marque of Toyota Motor Sales, Inc.,
allows access to confidential technical data through the SEMA Tech Transfer
Program.
Over the course of the last four decades, SEMA has enjoyed an expanded
association with the world's automakers. In fact, more OEMs than ever are
expected to join Toyota at the 2007 SEMA Show, where they will amaze the
industry with dazzling displays and tricked-out vehicles.
"We are looking forward to having Toyota join us in such an integral
role at the 2007 SEMA Show," said Sheffer. "It is exciting to have a new
Vehicle Manufacturer of the Show."
The 2007 SEMA Show takes place October 30-November 2, at the Las Vegas
Convention Center in Las Vegas, Nevada. The show, open exclusively to
automotive professionals, is the premier automotive specialty products
trade show in the world. Details about and registration for the 2007 SEMA
Show are available at http://www.semashow.com.
SEMA, the Specialty Equipment Market Association founded in 1963,
represents the $34 billion specialty automotive industry of 6,817
member-companies. It is the authoritative source for research, data, trends
and market growth information for automakers and the specialty autoparts
industry. The industry provides appearance, performance, comfort,
convenience and technology products for passenger and recreational
vehicles. For more information contact SEMA at 1575 S. Valley Vista Dr.,
Diamond Bar, CA 91765: call 909/396-0289; or visit http://www.sema.org and
http://www.enjoythedrive.com.
SOURCE SEMA (Specialty Equipment Market Association)
 back to top
Related links:
http://www.semashow.com
http://www.sema.org/
CONTACT:
SEMA News Bureau, +1-909-396-0289, ext. 217,
or +1-714-557-3663, ext. 210
|
