Company Snapshot: PHG  Print This Story  Email This Story  Save this Link View PR Newswire's RSS Feed  Blogs Discussing this News Release  Search Blogs that Mention this News Release  Click this link to view linked Bookmarking Services Click this link to view linked Blogging Services


Philips Partners with EDDA Technology to Increase Detection Rate of Lung Lesions with Digital Radiography

   Agreement with diagnostic image analysis software developer to enable
                         earlier disease diagnosis

    AUSTIN, Texas, April 27 /PRNewswire/ -- At the Society for Computer
Applications in Radiology's (SCAR) annual meeting, Royal Philips
Electronics (NYSE: PHG; AEX: PHI) today announced that it has entered a
strategic partnership with EDDA Technology to provide advanced digital
radiography solutions to assist in the detection of lung lesions. Philips
has licensed EDDA Technology's IQQA-Chest software, which is designed to
help clinicians identify, quantify, evaluate and report pulmonary nodules.
The innovative software will be available as part of the Philips digital
radiography portfolio, providing an integrated hardware and software
solution.
    By bridging the gap between the clinician's interpretation based upon
patient-specific knowledge and computer analysis of the information
captured by the X-ray, IQQA-Chest helps clinicians increase their
performance while improving the efficiency for the analysis of each image.
In clinical environments, the solution has been shown to increase the
discovery rates of small nodules up to over 85 percent in comparison to
detection without IQQA assistance, which varies between 35 and 65 percent.
The first real-time interactive diagnostic analysis system, IQQA-Chest
integrates advanced computer analysis technology into the clinicians'
diagnostic process.
    "Early diagnosis of diseases such as lung cancer can dramatically
improve the clinical outcome for patients," commented Dr. Peter Reimer,
global marketing director General X-Ray, Philips Medical Systems. "Through
our partnership with EDDA Technology we're providing clinicians with a new
set of tools to aid in their detection of lung lesions at an early stage.
IQQA-Chest complements our extensive radiography product portfolio and will
ultimately lead to greater diagnostic confidence, resulting in better
quality of care for patients."
    "Our partnership with Philips reflects the increasingly important role
that advanced computer assistance plays in the diagnosis of potentially
life- threatening diseases," said Dr. Jian-Zhong Qian, president and CEO of
EDDA Technology. "By combining IQQA-Chest with the broad Philips digital
radiography portfolio clinicians can benefit from a powerful diagnostic
solution across a wide range of equipment types. We are pleased about the
strategic alliance with Philips and look forward to working closely
together in future developments of our innovative solution."
    IQQA-Chest will be available in combination with the entire Philips
digital radiography portfolio, including DigitalDiagnost, the company's
state-of-the-art solution for direct digital radiography. The product will
initially be available in the United States and China where the product has
received regulatory clearance, and will become available in additional
countries from 2007.
    A demonstration of IQQA-Chest will be featured at the Philips booth at
the SCAR annual meeting, booth number 623.
    IQQA is a registered trademark of EDDA Technology, Inc.

    For further information please contact:

    Philips:
             US
             Steve Kelly
             Tel: +1 425 487 7479
             steve.kelly@philips.com

             Europe
             Gert van Santen
             Tel: +31 40 27 82682
             gert.van.santen@philips.com

    EDDA Technology:
             US
             Timothy D. Ketchmark
             Tel: +1 609 915 2504
             tim.ketchmark@edda-tech.com

             China
             Xiaolan Zeng
             Tel: +86 (21) 6390 7025
             xzeng@edda-tech.com

    About Royal Philips Electronics
    Royal Philips Electronics of the Netherlands (NYSE: PHG; AEX: PHI) is
one of the world's biggest electronics companies and Europe's largest, with
sales of $37.7 billion (EUR 30.4 billion) in 2005. With activities in the
three interlocking domains of healthcare, lifestyle and technology and
161,498 employees in more than 60 countries, it has market leadership
positions in medical diagnostic imaging and patient monitoring, color
television sets, electric shavers, lighting and silicon system solutions.
News from Philips is located at http://www.philips.com/newscenter.
    About EDDA Technology, Inc.
    EDDA Technology, Inc. is a clinical computer solution provider in
diagnostic imaging and analysis. EDDA offers a series of new generation
software products to enable early detection of diseases and to enhance
precision in diagnosis and treatment. EDDA's goal is to deliver advanced
information analysis technologies that improve clinical workflow and
accuracy. A privately held Delaware corporation, EDDA is headquartered in
Princeton Junction, New Jersey, and has a subsidiary in Shanghai, China.
More information about EDDA is located at http://www.edda-tech.com.


SOURCE EDDA Technology, Inc.




Back to Topback to top

Related links:
  • http://www.philips.com/newscenter
  • http://www.edda-tech.com
    CONTACT:
    Philips: US: Steve Kelly, +1-425-487-7479,
    steve.kelly@philips.com, or Europe: Gert van Santen, +31 40 27
    82682, gert.van.santen@philips.com; or EDDA Technology: US:
    Timothy D. Ketchmark, +1-609-915-2504,
    tim.ketchmark@edda-tech.com, or China: Xiaolan Zeng, +86 (21)
    6390 7025, xzeng@edda-tech.com