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Georgia Power, Kroger Join Forces to Educate Consumers About Energy Efficient Compact Fluorescent Light Bulbs

   Georgia Power logo. (PRNewsFoto/Georgia Power)

ATLANTA, GA UNITED STATES
    ATLANTA, April 30 /PRNewswire/ -- Georgia Power and two metro Atlanta
Kroger food stores recently teamed up to provide shoppers with energy
efficiency information and $1 off coupons on General Electric compact
fluorescent light bulbs (CFLs). Senior citizen patrons received an
additional 5 percent discount.

    (Logo: http://www.newscom.com/cgi-bin/prnh/20050216/CLW066LOGO )

    The events took place at the Kroger stores on North Decatur Road in
Decatur and Peachtree Industrial in Suwannee. Georgia Power's ENERGY STAR
representative educated customers on energy efficiency and promoted General
Electric $1 off coupons. Customers learned how to select and use different
types of CFLs and about cost savings compared with incandescent bulbs.

    "Educating consumers through these planned retail events is an
important component of Georgia Power's ENERGY STAR program," said Leslie
Sibert, Georgia Power's executive partner with Kroger. "By making our
ENERGY STAR expert available it helps motivate customers to take action to
save energy and money while at the same time helping protect the
environment."

    Some shoppers who visited the Georgia Power display said they had
already switched most or all of the light bulbs in their homes to CFLs and
that the CFLs were saving them money.

    "Kroger has introduced several new programs and products that provide
Kroger customers with a greater number of environmentally conscious
choices. It was our pleasure to have Georgia Power in our stores to show
customers the difference they can make when they purchase CFL light bulbs,"
said Linda Treadwell, general merchandise category manager for Kroger.

    In addition to the Kroger events, Georgia Power's program outreach also
included energy efficiency events for the Environmental Protection Agency
federal employees in Atlanta and customers at The Home Depot and Whole
Foods locations around metro Atlanta.


For a complete list of event locations visit http://www.georgiapower.com/energystar/store_events.asp Georgia Power encourages consumers to take the "Change a Light, Change the World" pledge promising to switch at least one standard light bulb in their home to an ENERGY STAR qualified compact fluorescent light bulb. By changing one incandescent bulb to an ENERGY STAR qualified CFL, customers can save as much as $30 on energy costs over the life of the CFL. In addition to long-term cost savings, CFLs are more environmentally friendly and produce 75 percent less heat than standard light bulbs, so they are safer to operate and can reduce energy costs associated with home cooling. Over the past two years, through promotion of its Change A Light campaign, Georgia Power has distributed more than 200,000 compact fluorescent light bulbs to consumers across Georgia who have pledged to change at least one standard light bulb in their home to a compact fluorescent bulb. For its energy efficiency outreach, Georgia Power received the 2007 and 2008 Excellence in ENERGY STAR Promotion Award from the Environmental Protection Agency. Georgia Power encourages its customers to practice energy efficiency year-round. To take the Change A Light pledge, visit http://www.georgiapower.com/energystar/lighting.asp . For additional tips on how to save energy and money, call Georgia Power - The Energy Expert(R) at 1-800-524-2421 or visit our Web site. To learn more about ENERGY STAR, visit http://www.energystar.gov . Georgia Power is the largest subsidiary of Southern Company, one of the nation's largest generators of electricity. The company is an investor-owned, tax-paying utility with rates well below the national average. Georgia Power serves 2.3 million customers in all but four of Georgia's 159 counties.
SOURCE Georgia Power




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Related links:
  • http://www.georgiapower.com
  • http://www.energystar.gov
    Photo Notes:
    NewsCom: http://www.newscom.com/cgi-bin/prnh/20050216/CLW066LOGO
    AP Archive: http://photoarchive.ap.org
    PRN Photo Desk, photodesk@prnewswire.com
    CONTACT:
    Lynn Wallace of Georgia Power,
    +1-404-506-7676 or +1-800-282-1696, corpcomm@georgiapower.com