ShoppingAdvisor(TM) Offers Online Retailers Easy Integration to Female
Shopping Destination
RESEARCH TRIANGLE PARK, N.C. and MONTEREY, Calif., May 1 /PRNewswire/
-- ChannelAdvisor, the leading provider of e-commerce channel management
solutions and SHOP.COM, the destination comparison shopping engine designed
for women, announced today that ChannelAdvisor will be one of the first
third-party providers that integrates with SHOP.COM's new cost-per-click
(CPC) platform.
The integration enables online retailers to list their merchandise on
the SHOP.COM comparison shopping site and use the CPC platform to bring
customers back to their individual sites for purchases. The ChannelAdvisor
integration is included in ShoppingAdvisor's new spring software release.
ShoppingAdvisor customers will also be able to take advantage of the
cost-per-order (CPO) payment option currently being offered on the SHOP.COM
site.
The combined software offering benefits online retailers such as
drugstore.com, inc. (http://www.drugstore.com , http://www.beauty.com ) a leading online
provider of health, beauty, vision and pharmacy products. "As an online
retailer with a strong customer focus, drugstore.com appreciates SHOP.COM's
organized shopping environment, outstanding customer service and targeted
female demographic," said David Lonczak, vice president and chief marketing
officer for drugstore.com. "We are pleased to be a SHOP.COM merchant
partner through the new CPC program which supports our business ROI goals.
In addition, the automated process provided by the ShoppingAdvisor solution
supported seamless integration with SHOP.COM."
"By integrating with ChannelAdvisor's ShoppingAdvisor, we're excited to
be providing a seamless integration for retailers to sell their products on
SHOP.COM," said Ken Goldstein, Chairman and CEO of SHOP.COM. "We look
forward to working with ChannelAdvisor and thereby providing retailers the
perfect comparison shopping engine to sell their brand name products."
ShoppingAdvisor(TM) places entire comparison shopping campaign control
in the hands of retail marketing managers. Through customized business
rules, retailers can tailor product information to each specific engine,
automatically evaluate product performance based on a variety of
profitability goals, and analyze results through a comprehensive reporting
interface.
"By integrating SHOP.COM's new CPC platform with our ShoppingAdvisor
solution, ChannelAdvisor continues to provide online retailers the
e-commerce channels they need to target their most qualified customers,"
says Scot Wingo, CEO of ChannelAdvisor. "We're excited to be offering our
customers easy access to a very busy comparison shopping engine with a wide
customer reach, an extremely targeted female demographic and flexible
payment options."
Online retailers can learn more about ShoppingAdvisor and how to sign
up for SHOP.COM Integration at http://www.channeladvisor.com/shop .
About SHOP.COM
SHOP.COM is the destination comparison shopping engine that
merchandises to women and leverages the multi-merchant features of its
patented OneCart(R) technology. Designed with the busy woman in mind,
SHOP.COM offers an authoritative selection of products from well-known
brand name merchants and high quality specialty retailers. Privately-held,
SHOP.COM is a California-based company with offices in New York City,
Pasadena and London. For more information, visit the company's website at
http://www.shop.com .
About ChannelAdvisor Corporation
ChannelAdvisor Corporation provides technology and services that enable
leading online retailers to maximize their products across multiple
e-commerce marketplaces such as eBay, Amazon.com and Overstock.com,
comparison shopping engines such as Shopping.com, Shopzilla, Nextag and
Google Product Search and search engines such as Google, Yahoo! and MSN. In
2007, ChannelAdvisor managed over $2.1 billion in gross merchandise value
(GMV) on behalf of its customers. ChannelAdvisor solutions combine best
practices, on-demand software and integration technology to help retailers
sell more products, faster, by automating labor-intensive, manual functions
so they spend less time optimizing campaigns and more time solving
marketing and business issues. ChannelAdvisor's customers include GSI
Commerce, Brookstone, Abebooks and Motorola. ChannelAdvisor Corporation is
headquartered in Research Triangle Park, NC with offices in Atlanta,
Seattle, the United Kingdom, Australia, Ireland and Germany. For more
information, visit http://www.channeladvisor.com/ .
SOURCE ChannelAdvisor Corporation
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Related links: http://www.channeladvisor.com http://www.shop.com
CONTACT: Ashley Jones of ChannelAdvisor Corporation, +1-919-349-4177, ashley.jones@channeladvisor.com
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