New Games, Partnerships, Features, Accessories and Future Advancements to Be
Unveiled
OVERLAND PARK, Kan., May 7 /PRNewswire/ -- One year ago, Sprint announced
its wireless games strategy and today is returning to demonstrate its
leadership position in the wireless games industry. In August 2002, Sprint
launched its enhanced wireless games platform as one of several applications
introduced with the PCS Vision(SM) portfolio. Today, Sprint offers customers
more than 120 games, with more than 100 titles available on its original PCS
Vision Phones. At this year's show, Sprint will highlight future enhancements
to its game platform such as multi-platform and 3D games.
(Photo: http://www.newscom.com/cgi-bin/prnh/20001013/SPRINTLOGO )
"Since the launch of PCS Vision, close to 2 million single- and
multi-player games have been purchased and downloaded," said Chip Novick, vice
president of consumer marketing for the PCS division of Sprint. "Gamers of all
ages tell us that their PCS Vision Phone is the third screen in their lives
and a great 'in-hand' addition to their gaming experience. Whether they are
playing a game, sharing a picture or watching the news, it's clear PCS Vision
customers are using their phones for more than making a phone call."
To date:
-- More than 120 games available, giving customers a wide range of titles
and options
-- More handsets with more titles to choose from:
-- More than 100 games available on the first launched PCS Vision
Phones
-- Approximately 50 titles available on all 7 full-color PCS Vision
Phones
-- More than 17 game partners, known as leaders in the gaming industry,
with new ones to be unveiled at E3
-- Over the next several months, Sprint expects to introduce enhancements
to its games service:
-- Multi-platform games: PCS Vision customers can play against PDA and
PC users
-- 3D: Wireless games with graphics that rival console platforms
Easy to Use
Sprint offers games that are designed for people to be able to pick up
their phone, quickly start the game and immediately get in the action to fill
an otherwise wasted moment. Research shows that, on average, customers spend
between 5-15 minutes playing a game. In addition, customers need to be able to
quickly find games that are either familiar or that are best suited for a
mobile device. Sprint lists its games by category, such as Retro or Branded
Games, and recently announced a new category called "Top Downloads." This
makes it simple for customers to instantly find the games they want.
Well-Known Titles and Categories
The titles offered on Sprint's games platform appeal to all ages -- not
just true "gamers." Therefore, it's important to offer branded games from
familiar game companies. Sprint has partnerships with widely-known game
providers such as SEGA Mobile, ESPN, THQ and Sony Pictures Digital.
Retro/Classics, Puzzles and Sports are the categories that appeal to the mass
market. Sprint offers a wide variety of games within each of these categories,
with more to be announced at E3.
Sprint recently announced 1.3 million PCS Vision customers through the end
of first quarter. Sprint leads the industry in the use of advanced data
services. PCS Vision from Sprint includes services that allow customers to
take and receive pictures from select PCS Phones; browse the Internet at
speeds faster than most dial-up connections; check personal and corporate
e-mail; watch clips and stream audio for news and music; download polyphonic,
animated and voice ringers, and full-color, graphically-rich games and screen
savers, all on the enhanced Nationwide PCS Network. PCS Vision games range in
price from $.99-$5.99 for anywhere from one-month to unlimited usage.
About Sprint
Sprint (NYSE: FON, PCS) is a global communications company serving more
than 26 million business and residential customers in over 70 countries. With
approximately 72,000 employees worldwide and nearly $27 billion in annual
revenues, Sprint is widely recognized for developing, engineering and
deploying state-of-the-art network technologies, including the United States'
first nationwide all-digital, fiber-optic network and an award-winning Tier 1
Internet backbone. Sprint provides local voice and data services in 18 states
and operates the largest 100-percent digital, nationwide PCS wireless network
in the United States.
SOURCE Sprint PCS
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Related links: http://www.sprintpcs.com http://www.e3expo.com
Photo Notes: NewsCom: http://www.newscom.com/cgi-bin/prnh/20001013/SPRINTLOGO AP Archive: http://photoarchive.ap.org PRN Photo Desk, +1-888-776-6555 or +1-212-782-2840
CONTACT: Jenny Stevens, +1-913-762-7071, jmorfo01@mail.sprintpcs.com , or Nancy Sherrer, +1-913-762-7032, nsherr02@mail.sprintpcs.com , both of Sprint
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