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Health Fitness Announces Increase in Financial Performance for First Quarter 2005

    MINNEAPOLIS, May 9 /PRNewswire-FirstCall/ -- Health Fitness Corporation
(OTC Bulletin Board: HFIT) today reported financial results for its first
quarter ended March 31, 2005.  Highlights for the first quarter of 2005
compared to the first quarter of 2004 were:

     -- Total revenue increased 6.3% to $13.5 million from $12.7 million;
     -- Operating income increased 58.0% to $1.1 million from $0.7 million;
     -- Net earnings applicable to common shareholders increased 86.5% to
        $0.63 million from $0.34 million; and
     -- Diluted earnings per share increased 100% to $0.04 per share from
        $0.02 per share.

    "We are beginning our fiscal year with good momentum," said Jerry Noyce,
President and Chief Executive Officer.  "For the remainder of the year, our
primary strategy is squarely focused on growing our customer base and
improving revenue from existing sites in our two business areas: Fitness
Management Services and Health Management Services.  To accomplish this, we
intend to begin investing additional resources to improve our sales and
marketing capabilities.  Since many companies are being challenged with the
rising cost of employee healthcare, we believe this investment will help us
reach a larger corporate market, as well as reach more employees of the
companies we serve.  We look forward to reinforcing our position as a leading
provider of fitness and health management services to large employers."

    First Quarter Performance
    Revenue was $13,465,101 for the first quarter, up $798,727, or 6.3%,
compared to $12,666,374 for the first quarter last year.  Gross profit was
$3,441,802 for the quarter, an increase of $354,865, or 11.5%, compared to
$3,086,937 for the first quarter last year.  Earnings before income taxes were
$1,083,857, up $522,650, or 93.1%, compared to $561,207 for the first quarter
of last year.  Net earnings applicable to common shareholders were $627,934,
an increase of $291,227, or 86.5%, compared to $336,707 for the same quarter
last year.
    Noyce also noted that the Company has made noticeable progress in a number
of other areas during the first quarter:

     -- Revenue from staffing services provided at managed sites was
        $12,604,167, up $396,068, or 3.2%, compared to $12,208,099 for the
        first quarter last year.  This increase is due primarily to new
        management contracts.
     -- Revenue from the Company's Health Improvement Program Services
        increased 88.3% to $840,445, from $446,312 for the first quarter of
        2004.  This increase is due primarily to increased service penetration
        at managed sites.
     -- Gross profit as a percent of revenue increased to 25.6%, compared to
        24.4% for the first quarter of 2004.  This increase is due primarily
        to an increase of more profitable business, including new management
        contracts and Health Improvement Program Services, as well as a lower
        cost of medical benefits for full-time staff.
     -- Interest expense on long-term obligations decreased $122,329 to
        $11,923, compared to $134,252 for the first quarter of 2004, due
        primarily to the repayment of the Company's $2 million Senior
        Subordinated Note in December 2004.


    About The Company
    Health Fitness Corporation is a leading provider of results-oriented
health improvement management services to corporations, hospitals,
universities and communities.  Serving clients since 1975, the Company
provides fitness and health improvement services at more than 400 sites across
the U.S. and Canada.  For more information about Health Fitness Corporation,
go to http://www.hfit.com .

    Forward-Looking Statements
    Certain statements in this release, including, without limitation, those
relating to management's belief that the investment in additional sales and
marketing resources will help the Company reach a larger number of companies
and their employees, are forward-looking statements.  Any statements that are
not based upon historical facts, including the outcome of events that have not
yet occurred and our expectations for future performance, are forward-looking
statements.  The words "believe," "estimate," "expect," "intend," "may,"
"could,"  "will," "plan," "anticipate," and similar words and expressions are
intended to identify forward-looking statements.  Such statements are based
upon the current beliefs and expectations of our management.  Actual results
may vary materially from those contained in forward-looking statements based
on a number of factors including, without limitation, our inability to meet
the growing demands of major corporations and other factors disclosed from
time to time in our filings with the U.S. Securities and Exchange Commission.
You should take such factors into account when making investment decisions and
are cautioned not to place undue reliance on these forward-looking statements,
which speak only as of the date on which they are made.  We undertake no
obligation to update any forward-looking statements.

    Financial tables follow  ...



                          HEALTH FITNESS CORPORATION
                     CONSOLIDATED STATEMENTS OF EARNINGS


                                                         (Unaudited)
                                                      Three Months Ended
                                                           March 31,
                                                     2005            2004
    REVENUE                                      $13,465,101    $12,666,374
    COSTS OF REVENUE                              10,023,299      9,579,437
    GROSS PROFIT                                   3,441,802      3,086,937
    OPERATING EXPENSES
      Salaries                                     1,387,923      1,342,709
      Selling, general and administrative            736,866        830,106
      Amortization on intangible assets              219,583        219,584
        Total operating expenses                   2,344,372      2,392,399
    OPERATING INCOME                               1,097,430        694,538
    OTHER INCOME (EXPENSE)
      Interest expense                               (11,923)      (134,252)
      Other, net                                      (1,650)           921
    EARNINGS BEFORE INCOME TAX EXPENSE             1,083,857        561,207
    INCOME TAX EXPENSE                               434,323        209,500
    NET EARNINGS                                     649,534        351,707
      Dividend to preferred shareholders              21,600         15,000
    NET EARNINGS APPLICABLE TO COMMON SHAREHOLDERS  $627,934       $336,707
    NET EARNINGS PER COMMON SHARE:
      Basic                                            $0.05          $0.03
      Diluted                                           0.04           0.02
    WEIGHTED AVERAGE COMMON SHARES OUTSTANDING
      Basic                                       12,619,603     12,409,619
      Diluted                                     16,614,522     16,038,913




                          HEALTH FITNESS CORPORATION
                         CONSOLIDATED BALANCE SHEETS


                                                  (Unaudited)
                                                    March 31,     December 31,
                                                      2005            2004
    ASSETS
    CURRENT ASSETS
      Cash                                           $49,911       $241,302
      Trade and other accounts receivable, less
       allowances of $212,000 and
       $210,700                                    8,692,559      8,147,430
      Prepaid expenses and other                     474,263        213,954
      Deferred tax assets                          1,212,500      1,660,100
        Total current assets                      10,429,233     10,262,786
    PROPERTY AND EQUIPMENT, net                      141,042        150,308
    OTHER ASSETS
      Goodwill                                     9,022,501      9,022,501
      Customer contracts, less accumulated
       amortization of $1,077,800 and
       $875,700                                      652,222        854,306
      Trademark, less accumulated amortization
       of $93,300 and $75,800                        256,667        274,167
      Other intangible assets, less accumulated
       amortization of $86,300 and $81,300            11,777         61,493
      Deferred tax assets                            263,900        221,400
      Other                                           76,661         87,015
                                                 $20,854,003    $20,933,976
    LIABILITIES AND STOCKHOLDERS' EQUITY
    CURRENT LIABILITIES
      Trade accounts payable                        $484,691       $840,155
      Accrued salaries, wages, and payroll taxes   2,564,924      2,768,734
      Other accrued liabilities                      413,031        495,770
      Accrued self funded insurance                  218,065        225,500
      Deferred revenue                             1,906,602      1,977,093
        Total current liabilities                  5,587,313      6,307,252
    LONG-TERM OBLIGATIONS                          1,573,788      1,612,759
    COMMITMENTS AND CONTINGENCIES                          -              -
    PREFERRED STOCK, $0.01 par value; 5,000,000
     shares authorized, 1,078,740 and 1,063,945
     issued and outstanding                        1,521,296      1,530,232
    STOCKHOLDERS' EQUITY
      Common stock, $0.01 par value; 25,000,000
       shares authorized; 12,652,370 and
       12,582,170 shares issued and outstanding      126,524        125,822
      Additional paid-in capital                  17,895,457     17,836,675
      Accumulated comprehensive income                 2,914          2,459
      Accumulated deficit                         (5,853,289)    (6,481,223)
                                                  12,171,606     11,483,733
                                                 $20,854,003    $20,933,976


SOURCE Health Fitness Corporation




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    Related links:
  • http://www.hfit.com
    CONTACT:
    Wes Winnekins, CFO of Health Fitness
    Corporation, +1-952-897-5275, wwinnekins@hfit.com , or, Dennis B.
    McGrath, of McGrath Buckley Communications Counseling,
    +1-651-646-4115, dennis@mcgrath-buckley.com