FORT LAUDERDALE, Fla., May 11 /PRNewswire-FirstCall/ -- Parlux Fragrances,
Inc. (Nasdaq: PARL) announced today that it had entered into an exclusive
worldwide license agreement to develop and market a line of cosmetics for
Paris Hilton. Parlux currently manufacturers and distributes Paris Hilton
fragrances and recently signed an exclusive agreement to manufacture and
distribute Paris Hilton watches.
Parlux Chairman and CEO Ilia Lekach commented, "Paris Hilton is an
extraordinary young lady with an ever-growing international following. The
demand for Paris Hilton fragrances has encouraged us to complement our
fragrances with an exciting line of Paris Hilton cosmetics. The addition of
this line offers important synergies and has the support of our retailers and
distributors." Mr. Lekach continued, "We are evaluating a potential joint-
venture arrangement to provide manufacturing and distribution of the line in
the United States."
Parlux Fragrances, Inc. is a manufacturer and international distributor of
prestige fragrances and, in addition to the Paris Hilton licenses, holds the
licenses to manufacture and distribute the fragrance brands of Perry Ellis,
GUESS?, XOXO, Ocean Pacific (OP), Maria Sharapova, Andy Roddick, babyGund and
Fred Hayman Beverly Hills.
The Company may periodically release forward-looking statements pursuant
to the safe harbor provisions of the Private Securities Litigation Reform Act
of 1995. Such forward-looking statements involve known and unknown risks,
uncertainties and other factors that may cause actual results, performance or
achievements of the Company or its industry to be materially different from
any future results, performance or achievements expressed or implied by such
forward-looking statements. These risks and uncertainties include, among
others, future trends in sales and the Company's ability to introduce new
products in a cost-effective manner. Readers are cautioned not to place undue
reliance on these forward statements, which speak only as of the date thereof.
The Company undertakes no obligation to publicly release the result of any
revisions to these forward-looking statements that may be made to reflect
events or circumstances after the date hereof or to reflect the occurrence of
unanticipated events.
SOURCE Parlux Fragrances, Inc.
 back to top
Related links:
http://www.parlux.com
Company News On-Call:
http://www.prnewswire.com/comp/674987.html
CONTACT:
Ilia Lekach, for Parlux Fragrances, Inc.,
+1-954-316-9008, ext. 116
|
