Service + Software Deliver Complete, All-In-One Solution for Consumers
To Create & Share Their Digital Videos, Music & Photos
CULVER CITY, Calif., May 12 /PRNewswire/ -- Screenblast(R), a Sony
Pictures Digital Inc. (SPD) company and pioneer in developing unique online
service + software offerings for sharing personal media, today unveiled the
latest evolution of its online creativity service and announced a new Premium
Subscription Membership.
(Photo: http://www.newscom.com/cgi-bin/prnh/20030512/LAM060 )
The newly-enhanced Screenblast service makes it even easier, entertaining
and more enjoyable for consumers to create, enhance and share their life
moments digitally. Today's announcement leverages an emerging trend in
digital media driving entirely new forms of personal communications between
friends and family. Screenblast brings to the consumer not only a new, visual
platform for sharing their life events in emotionally engaging ways, but also
the "extra" ingredients that only the leading global electronics brand and
motion picture studio can deliver.
While Screenblast will continue its Free Limited Membership for users, a
new Premium Membership tier is now available for the special introductory
price of $49.95 annually -- about $4 a month for consumers interested in doing
more with their personal media. The Premium Membership subscription will
increase to its regular price of $89.95 annually following the promotional
period.
"Today, consumers are looking for new avenues of expression and ways to
share their lives with friends and family. With Screenblast, Sony Pictures
Digital gives the consumer one complete, powerful -- yet easy -- solution for
creating, enhancing and sharing their digital media," said Andrew Schneider,
SVP and GM of Screenblast. "We want to help consumers more fully explore and
experience all that the digital world can offer."
Sony Pictures Digital Networks Executive Vice President Patrick Kennedy
added, "Screenblast builds on Sony's heritage of technology, design and
innovation. Our vision is to not only enable the consumer to create and
enhance their digital media in entirely new ways, but also to share their
media across multiple devices."
After registering for either the Free or Premium Membership on the service
(the latter designated with a gold star on the site), users can easily upload
their digital media files and then:
-- Drag and drop their digital videos, music and photos into multimedia
"Create & Share" templates. Consumers can create a customized video
or a photo album, personalize a music player, make an online scrapbook
or journal, or add their personal digital media to an animated game or
e-card. While Premium Members access even more themed and general
templates for projects, all users can choose from Hollywood-themed
templates, including "Charlie's Angels II: Full Throttle," "Stuart
Little" and "Bad Boys II." Premium Members also have the option of
embedding their customized projects into their own website or blog
with a simple "cut and paste" of HTML code.
-- Find even more ways on how to "show and tell" their stories in the
"Tips & Tricks" area. Hollywood industry experts -- including
award-winning directors, cinematographers, film editors, special
effects artists and more -- contribute "Expert Tips," distilling their
knowledge and expertise that consumers then apply to their own
projects. "Fun Ideas" are succinct, calls-to-action specifically
designed to inspire the consumer to see their world from a different
vantage point. Both the "Expert Tips" and "Fun Ideas" provide the
consumer with an easy-to-use starter kit.
-- Premium Members also access a comprehensive "How-To" library -- the
equivalent of 33+ chapters -- powered by TechTV(R), the category-
defining cable network.
-- Download "Clips & Effects" to further enhance their digital videos,
music and photo creations, including more than 1,500 video clips,
complete music beds, sound effects, music loops, custom illustrations
and borders. The exclusive library is culled from the vaults of Sony
Pictures Entertainment productions, as well as from other
professionals who contribute music, professional-quality video, still
images and sound effects that only a Hollywood studio could provide.
-- Share templates via their own personal URL
( http://www.screenblast.com/your name ), either publicly or privately in
their own personal gallery. Members also can store their videos,
music and photos in their own online storage.
"Screenblast places the consumer's life as the star of their own story.
And, with our all-in-one solution, everyone has the opportunity to create and
share any moment of their life just how they want," said Schneider.
Screenblast, which debuted in September 2001 as one of the first digital
creativity solutions, also features boxed software, Screenblast Movie
Studio(TM) and Screenblast Music Studio(TM), available at retailers
nationwide.
Screenblast Movie Studio lets consumers and videographers capture
digital videos -- home movies, web videos, music videos, weddings and
corporate events -- then edit them on their PCs. Screenblast Music Studio
allows consumers and music hobbyists to create songs and music albums, remix
tracks, and score videos. Both feature "one-click" publishing to the
Screenblast online service.
About Screenblast
Screenblast leverages its global electronics and motion picture heritage
to give consumers everything they need to create personalized digital videos,
music and images and showcase them for friends and family in new and
entertaining ways.
Screenblast is part of the SPD's Digital Networks division. Sony Pictures
Digital Networks is an operating unit of SPD. The division leads the
company's efforts to develop and provide new forms of online content, games,
interactive programming, open-access video-on-demand, wireless and mobile
entertainment to consumers worldwide. Through SoapCity, Screenblast, Sony
Pictures Mobile, SPiN, the Advanced Platforms Group and GoPlayTV, Sony
Pictures Digital Networks is committed to making information and entertainment
available anywhere, anytime on any enabled device. SPD is a Sony Pictures
Entertainment Inc. company. For more information, please visit
http://www.sonypictures.com
http://www.SCREENBLAST.com
SOURCE Screenblast
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Related links:
http://www.SCREENBLAST.com
Photo Notes:
NewsCom:
http://www.newscom.com/cgi-bin/prnh/20030512/LAM060
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, +1-888-776-6555 or +1-212-782-2840
CONTACT:
Liana Miller of eLuminatePR, +1-949-595-4320,
liana@eluminatepr.com, for Sony Pictures Digital Inc.
NOTE TO EDITORS: To include Screenblast's enhanced online service
in any planned live or taped broadcast segments planned for E3 or
to schedule a one-on-one demo during the show, please contact
Liana Miller at 714-423-4394.
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